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        <title>BUSINESS, MANAGEMENT &amp; ECONOMICS</title>
        <description><![CDATA[Following books are updated in the above mentioned category]]></description>
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        <lastBuildDate>Sat, 08 Jan 2011 23:22:47 +0100</lastBuildDate>
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            <title>THE PATH : Find fulfillment through prosperity from Japan's Father of Management</title>
            <link>http://www.bookvook.com/book/details/the-path-:-find-fulfillment-through-prosperity-from-japan-s-father-of-management-86-114296.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/the-path-:-find-fulfillment-through-prosperity-from-japan-s-father-of-management-86-114296.html"><img src="http://www.bookvook.com/uploaded_files/product/114296-sml.jpg"  alt="THE PATH : Find fulfillment through prosperity from Japan's Father of Management"  title="THE PATH : Find fulfillment through prosperity from Japan's Father of Management" border="0" width="85" height="110" /></a></td><td valign="middle">For the first time in English, the complete translation of one of the most inspirational, influential and bestselling (more than 4.5 million copies sold) management books ever published.
A publishing event?this new translation of a blockbuster brings the philosophies of legendary business leader to a whole new audience
Even today, twenty years after his death, Konosuke Matsushita is still known as ?the god of management.?
A continuation of McGraw-Hill's long bestselling tradition of publishing seminal texts from original management thinkers, like Peter Drucker and Douglas McGregor
Konosuke Matsushita (1894 ? 1989) founded his first company in 1918, which he built into one of the world?s largest manufacturers of electrical and electronic goods, now known as Panasonic.<br><br><b>Author: </b>Konosuke Matsushita&nbsp;&nbsp;<b>Publisher: </b>TMH</td></tr></table>]]></description>
            <pubDate>Sun, 19 Dec 2010 18:30:00 +0100</pubDate>
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            <title>LEADERSHIP @ INFOSYS</title>
            <link>http://www.bookvook.com/book/details/leadership-@-infosys-86-114320.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/leadership-@-infosys-86-114320.html"><img src="http://www.bookvook.com/uploaded_files/product/114320-sml.jpg"  alt="LEADERSHIP @ INFOSYS"  title="LEADERSHIP @ INFOSYS" border="0" width="85" height="110" /></a></td><td valign="middle">Powered by intellect, driven by values Infosys has been at the forefront of a new India Inc. since 1981. Leadership @ Infosys is the first book to codify Infosys s unique history, values and leadership practices that account for the firm s stellar rise from US$ 200 seed capital to a multi- billion dollar global enterprise. 

As an extension of Infosys s tradition of growing leaders through a programme called Leaders Teach, the book captures the origins of Infosys s leadership approach and leverages advanced psychometrics to identify current leaders who are exceptionally effective in Infosys s leadership model. These leaders share approaches that they believe account for their successes, and are candid about where they stumbled in the past to help junior leaders avoid their mistakes. 

Chapters based on Infosys s Leadership Journey Series include discussions of strategic leadership, change leadership, operational leadership, talent leadership, relationship and networking leadership, content leadership and entrepreneurial leadership by thought leaders in each area, and feature a state-of-the-science review of leadership research along with practical examples that leaders can use to improve their performance and aptitude to take on increasing levels of responsibility.<br><br><b>Author: </b>MATHEW BARNEY&nbsp;&nbsp;<b>Publisher: </b>PORTFOLIO</td></tr></table>]]></description>
            <pubDate>Wed, 15 Dec 2010 18:30:00 +0100</pubDate>
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            <title>NANOVATION</title>
            <link>http://www.bookvook.com/book/details/nanovation-86-114321.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/nanovation-86-114321.html"><img src="http://www.bookvook.com/uploaded_files/product/114321-sml.jpg"  alt="NANOVATION"  title="NANOVATION" border="0" width="85" height="110" /></a></td><td valign="middle">An impossible dream that came true—and what it means for your business.
In Nanovation, best-selling authors Kevin and Jackie Freiberg, along with
Dain Dunston, take you behind the scenes and show you how, in the
face of insurmountable odds, Tata Motors created one of the greatest
innovations in the auto industry since the Model-T.
This is the story of how Team Nano pushed itself to find elegant solutions to
seemingly impossible problems. When experts said the Rs 1 lakh car was
impossible, they pressed on. When budget constraints, design restrictions,
the rising costs of materials and political agitation threatened to derail the
project, they dug deeper. And when the Nano was revealed to an astonished
world, they started a cultural renaissance in business thinking.
Nanovation explores the making of the Nano to show how you can
encourage employees to overcome adversity, to take risks despite the
fear of failure, and to innovate beyond customer expectations.
If Team Nano could take 85 per cent of the cost out of a product as
complex as a car, what can you do to transform your price-to-performance
paradigm and deliver insanely great products and services at a fraction
of their previous cost? Your future depends on<br><br><b>Author: </b>KEVIN AND JACKIE FREIBERG&nbsp;&nbsp;<b>Publisher: </b>PORTFOLIO</td></tr></table>]]></description>
            <pubDate>Wed, 15 Dec 2010 18:30:00 +0100</pubDate>
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            <title>Managing Modernity - The End of Bureaucracy?</title>
            <link>http://www.bookvook.com/book/details/managing-modernity-the-end-of-bureaucracy--86-114380.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/managing-modernity-the-end-of-bureaucracy--86-114380.html"><img src="http://www.bookvook.com/uploaded_files/product/no_img.jpg" width="" height="" border="0"  alt="Managing Modernity - The End of Bureaucracy?(Image not available)" title="Managing Modernity - The End of Bureaucracy?(Image not available)"  /></a></td><td valign="middle">This book explores these issues in different organizational contexts - public administration,
the National Health Service, the modern firm and corporation - and offers new insights into
enduring questions<br><br><b>Author: </b>Edited by Stewart R. Clegg, Martin Harris, and Harro Höpfl&nbsp;&nbsp;<b>Publisher: </b>OUP</td></tr></table>]]></description>
            <pubDate>Wed, 15 Dec 2010 18:30:00 +0100</pubDate>
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            <title>Selected Papers Of Partha Dasgupta Volume I: Institutions, Innovations, And Human Values And ...</title>
            <link>http://www.bookvook.com/book/details/selected-papers-of-partha-dasgupta-volume-i:-institutions-innovations-and-human-values-and-volume-ii:-poverty-population-and-natural-resources-86-114374.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/selected-papers-of-partha-dasgupta-volume-i:-institutions-innovations-and-human-values-and-volume-ii:-poverty-population-and-natural-resources-86-114374.html"><img src="http://www.bookvook.com/uploaded_files/product/114374-sml.jpg"  alt="Selected Papers Of Partha Dasgupta Volume I: Institutions, Innovations, And Human Values And Volume II: Poverty, Population, And Natural Resources"  title="Selected Papers Of Partha Dasgupta Volume I: Institutions, Innovations, And Human Values And Volume II: Poverty, Population, And Natural Resources" border="0" width="85" height="110" /></a></td><td valign="middle">The Selected Papers of Partha Dasgupta brings together the works of one of the most distinguished economists working today. Professor Dasgupta was Knighted in 2002 for services to economics and his research interests have covered welfare and development economics, the economics of technological change, population, environmental and resource economics, the theory of games, and the economics of undernutrition.
This two-volume collection represents a body of work spanning 40 years and contains a selection of Dasgupta's most original papers on six key themes. Both volumes feature foundational papers and substantial original introductions. The articles reflect inter-disciplinary scholarship in the author's search for a unifying way to analyse the problems people face in trying to allocate resources over time, among groups, and across uncertain contingencies. Each volume opens with an extended essay explaining the motivation underlying economics; the concept of what economics is about and how modern economists move within it. 
The author makes essential use of findings in anthropology, demography, ecology, geography, moral philosophy, and the environmental and nutritional sciences, but studies social phenomena through the lens of economics, to unravel the pathways by which scarce resources are produced, exchanged, and disseminated.<br><br><b>Author: </b>PARTHA DASGUPTA&nbsp;&nbsp;<b>Publisher: </b>OUP</td></tr></table>]]></description>
            <pubDate>Tue, 07 Dec 2010 18:30:00 +0100</pubDate>
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            <title>Coaching Mentoring &amp; Organizational Consultancy</title>
            <link>http://www.bookvook.com/book/details/coaching-mentoring-organizational-consultancy-86-114403.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/coaching-mentoring-organizational-consultancy-86-114403.html"><img src="http://www.bookvook.com/uploaded_files/product/no_img.jpg" width="" height="" border="0"  alt="Coaching Mentoring & Organizational Consultancy(Image not available)" title="Coaching Mentoring & Organizational Consultancy(Image not available)"  /></a></td><td valign="middle">In the last ten years, there has been an enormous growth in the fields of coaching, mentoring and consultancy. These professions, like psychotherapy and counselling before them, are going through a phase of professionalization, with the establishment of formal standards, European bodies and standard requirements for supervision.
This book provides a response to these growing demands with sections that examine:
* Differences and similarities between coaching, mentoring and organizational consultancy
* Personal and professional development that leads to sustainable change
* Qualities, capabilities, skills and values necessary for effective coaching, mentoring and supervision
* Guidelines for practice
Divided into three parts the book first discusses the practice of coaching, mentoring and consultancy. A second section goes on to look at development and supervision of these roles whilst a third section addresses the wider issues of training, skills and capacities required in these roles. Throughout, information is presented in an accessible and user-friendly way which, whether they have previous knowledge of these areas or not, should enable readers to fully understand the benefits of the methods discussed.<br><br><b>Author: </b>Hawkins&nbsp;&nbsp;<b>Publisher: </b>TMH</td></tr></table>]]></description>
            <pubDate>Tue, 07 Dec 2010 18:30:00 +0100</pubDate>
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            <title>The Path: Find Fulfillment Through Prosperity from Japan's Father of Management</title>
            <link>http://www.bookvook.com/book/details/the-path:-find-fulfillment-through-prosperity-from-japan-s-father-of-management-86-114404.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/the-path:-find-fulfillment-through-prosperity-from-japan-s-father-of-management-86-114404.html"><img src="http://www.bookvook.com/uploaded_files/product/no_img.jpg" width="" height="" border="0"  alt="The Path: Find Fulfillment Through Prosperity from Japan's Father of Management(Image not available)" title="The Path: Find Fulfillment Through Prosperity from Japan's Father of Management(Image not available)"  /></a></td><td valign="middle">The Path demonstrates to readers today the many ways each of us can find within ourselves the strength and focus to do good by doing well. Brief, beautifully stated chapters offer an unconventional management philosophy that you can apply universally, as well as to specific everyday situations:
* When You Have to Make Important Decisions
* To Further Improve Your Work
* To Cultivate a Spirit of Independence
* To Further Expand Your Business
* For the Country to Prosper
For more than four decades, The Path has been a perennial bestseller, with nearly 4.5 million copies sold worldwide. Presented here in its entirety for the first time in English, this book offers an enlightening and informative spiritual blueprint for entrepreneurs, executives, managers, and anyone who wishes to learn from a great master. Follow The Path. It may lead you--and help you lead others--to professional success and personal fulfillment.<br><br><b>Author: </b>Matsushita&nbsp;&nbsp;<b>Publisher: </b>TMH</td></tr></table>]]></description>
            <pubDate>Tue, 07 Dec 2010 18:30:00 +0100</pubDate>
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            <title>Guerrilla Social Media Marketing: 100+ Weapons to grow Your Online Influence, Attract ...</title>
            <link>http://www.bookvook.com/book/details/guerrilla-social-media-marketing:-100+-weapons-to-grow-your-online-influence-attract-customers-and-drive-profits-86-114405.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/guerrilla-social-media-marketing:-100+-weapons-to-grow-your-online-influence-attract-customers-and-drive-profits-86-114405.html"><img src="http://www.bookvook.com/uploaded_files/product/no_img.jpg" width="" height="" border="0"  alt="Guerrilla Social Media Marketing: 100+ Weapons to grow Your Online Influence, Attract Customers, and Drive Profits(Image not available)" title="Guerrilla Social Media Marketing: 100+ Weapons to grow Your Online Influence, Attract Customers, and Drive Profits(Image not available)"  /></a></td><td valign="middle">and tools for engaging customers, and, ultimately, grabbing mindshare and profits away from their competition. Readers learn how to build a successful social-media campaign measured by profit rather than how many times a video is viewed or how many Twitter followers one has. Tools and weapons include blog networks (Tumblr, Posterous), mobile and location-based networks (Foursquare, Brightkite), video podcasting (YouTube, Viddler, Ustream), social networks (FaceBook, LinkedIn, Orkut, Hi5, Brazen Careerist), and numerous others.
Key Selling Features:
* The only book to apply Guerrilla Marketing to the social media arena
* Supported by book website featuring ongoing content updates. including tool lists, changes to existing networks and platforms, current trends, success stories and more
* Covers social networks, social media, blogs, social bookmarking networks, micro blogging and more
* Includes interviews from practicing Guerrilla Social Media Marketers
* Levinson is a highly acclaimed marketing specialist whose books appear in 37 languages and are required in many MBA programs worldwide
* With a background in sales performance, Gibson brings a unique, results-focused approach to social media marketing<br><br><b>Author: </b>Levinson&nbsp;&nbsp;<b>Publisher: </b>TMH</td></tr></table>]]></description>
            <pubDate>Tue, 07 Dec 2010 18:30:00 +0100</pubDate>
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            <title>Option Trading</title>
            <link>http://www.bookvook.com/book/details/option-trading-86-114399.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/option-trading-86-114399.html"><img src="http://www.bookvook.com/uploaded_files/product/no_img.jpg" width="" height="" border="0"  alt="Option Trading(Image not available)" title="Option Trading(Image not available)"  /></a></td><td valign="middle">Often, investors become overconfident of reaping profits in bullish market conditions, but can risk incurring losses without appropriate investing strategies. Options bought for a small amount as premium can yield huge profits if the future course of market can be predicted. However, such prediction is very difficult and uninformed dabbling in this hybrid product can be disastrous. A good understanding of options enables an investor
to distinguish between the bull, bear and neutral markets, devise and deploy appropriate market-specific strategies, reduce chances of losses and increase those of making profits.
This book covering market-specific and India-specific strategies assumes great significance for traders, investors, stock brokers and students of applied finance.
* Introduction to Derivatives
* Structure of Indian Option Market
* Option Concepts
* Option Pricing in Different Scenarios
* Option Greeks
* 66 Option Strategies in a Bull Market
* Risk and Risk aversion
* Market Indicators
* Frequently Asked Questions
* Futures and Options Segments Stocks
* Glossary of Option Terminologies<br><br><b>Author: </b>Sasidharan&nbsp;&nbsp;<b>Publisher: </b>TMH</td></tr></table>]]></description>
            <pubDate>Tue, 07 Dec 2010 18:30:00 +0100</pubDate>
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            <title>Eco-Yatra: Traversing the Path of India's Economic Change for the Last Six Decades</title>
            <link>http://www.bookvook.com/book/details/eco-yatra:-traversing-the-path-of-india-s-economic-change-for-the-last-six-decades-86-114400.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/eco-yatra:-traversing-the-path-of-india-s-economic-change-for-the-last-six-decades-86-114400.html"><img src="http://www.bookvook.com/uploaded_files/product/no_img.jpg" width="" height="" border="0"  alt="Eco-Yatra: Traversing the Path of India's Economic Change for the Last Six Decades(Image not available)" title="Eco-Yatra: Traversing the Path of India's Economic Change for the Last Six Decades(Image not available)"  /></a></td><td valign="middle">Eco-Yatra: Traversing the Path of India’s Economic Change from the 1950 to 2010 tells the story of how this change took place over the last 60 years or so, when in 1952 Jawaharlal Nehru presented the nation with the First Five Year Plan with an investment plan of just Rs. 2,070 crore (in comparison the Tenth Plan 2002–2007 had an outlay of Rs. 1,484,131 crore). It sifts through hard economic data, while bringing out the broad trend lines, without losing sight that economic development also has an underlying human dimension. Thus, at one level, the book traces the changes that impacted the people at a human level; at another, it takes the reader past the major milestones on the road to economic change over the last 50 years; not in a bookish way, but as a chronicle of national and individual aspirations and achievements.<br><br><b>Author: </b>Das Gupta&nbsp;&nbsp;<b>Publisher: </b>TMH</td></tr></table>]]></description>
            <pubDate>Tue, 07 Dec 2010 18:30:00 +0100</pubDate>
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            <title>Eco-Quirks: An Eco-cynic's Journey into Your World</title>
            <link>http://www.bookvook.com/book/details/eco-quirks:-an-eco-cynic-s-journey-into-your-world-86-114401.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/eco-quirks:-an-eco-cynic-s-journey-into-your-world-86-114401.html"><img src="http://www.bookvook.com/uploaded_files/product/no_img.jpg" width="" height="" border="0"  alt="Eco-Quirks: An Eco-cynic's Journey into Your World(Image not available)" title="Eco-Quirks: An Eco-cynic's Journey into Your World(Image not available)"  /></a></td><td valign="middle">This book with its unconventional and appealing take on the serious subject of economics is the first of its kind in the Indian context. It gives the reader a peek into economic rationale behind human behavior and socio-economic phenomena, imputes numerical values to them, and helps him/her make ‘economic sense’ out of them. It delves into common but less talked about issues like: economics of a residential complex, flyover construction, organized beggary and bribery, places of worship, festivals, and godmen; working of public and pvt. sector banks; consumer psychology and economic laws; publicity games, etc. 
The book hence gives us a better understanding of the world around us and also expands the limits to which Economics can work.
The book covers:
* Visiting the lesser known economies
* Try investing your money…we’ll get you anyway
* Economics and mind games
* Corporate quirks
* Human craving to be known
* Importance of knowing the price
* Getting professional
* Oddness around us
* Why we will survive<br><br><b>Author: </b>Sabnavis&nbsp;&nbsp;<b>Publisher: </b>TMH</td></tr></table>]]></description>
            <pubDate>Tue, 07 Dec 2010 18:30:00 +0100</pubDate>
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            <title>Game Cultures</title>
            <link>http://www.bookvook.com/book/details/game-cultures-86-114402.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/game-cultures-86-114402.html"><img src="http://www.bookvook.com/uploaded_files/product/no_img.jpg" width="" height="" border="0"  alt="Game Cultures(Image not available)" title="Game Cultures(Image not available)"  /></a></td><td valign="middle">This book introduces the critical concepts and debates that are shaping the emerging field of game studies. Exploring games in the context of cultural studies and media studies, it analyses computer games as the most popular contemporary form of new media production and consumption.
The book:
* Argues for the centrality of play in redefining reading, consuming and creating culture
* Offers detailed research into the political economy of games to generate a model of new media production
* Examines the dynamics of power in relation to both the production and consumption of computer games This is key reading for students, academics and industry practitioners in the fields of cultural studies, new media, media studies and game studies, as well as human-computer interaction and cyberculture.<br><br><b>Author: </b>Dovey&nbsp;&nbsp;<b>Publisher: </b>TMH</td></tr></table>]]></description>
            <pubDate>Tue, 07 Dec 2010 18:30:00 +0100</pubDate>
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            <title>CHOCOLATE WARS FROM CADBURY TO KRAFT : 200 YEARS OF SWEET SUCCESSES AND BITTER RIVALRY</title>
            <link>http://www.bookvook.com/book/details/chocolate-wars-from-cadbury-to-kraft-:-200-years-of-sweet-successes-and-bitter-rivalry-86-114361.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/chocolate-wars-from-cadbury-to-kraft-:-200-years-of-sweet-successes-and-bitter-rivalry-86-114361.html"><img src="http://www.bookvook.com/uploaded_files/product/114361-sml.jpg"  alt="CHOCOLATE WARS FROM CADBURY TO KRAFT : 200 YEARS OF SWEET SUCCESSES AND BITTER RIVALRY"  title="CHOCOLATE WARS FROM CADBURY TO KRAFT : 200 YEARS OF SWEET SUCCESSES AND BITTER RIVALRY" border="0" width="85" height="110" /></a></td><td valign="middle">The delicious true story of the early chocolate pioneers by the
award-winning writer, and direct descendant of the famous
chocolate dynasty, Deborah Cadbury
In 'Chocolate Wars' bestselling historian and award-winning documentary
maker Deborah Cadbury takes a journey into her own family history to
uncover the rivalries that have driven 250 years of chocolate empirebuilding.
Beginning with an account of John Cadbury, who founded the first
Cadbury's coffee and chocolate shop in Birmingham in 1824, 'Chocolate
Wars' goes on to chart the astonishing transformation of the company's
fortunes under his grandson George. But while the Cadbury dynasty is
the fulcrum of the narrative, this is also the story of their Quaker rivals,
the Frys and Rowntrees, and their European competitors, the Nestles,
Suchards and Lindts.
This is narrative history at its most absorbing, peopled by wonderfully colourful characters - the
true story of the chocolate pioneers, the visions and ideals that inspired them and the mouthwatering
concoctions they created.<br><br><b>Author: </b>DEBROAH CADBURY&nbsp;&nbsp;<b>Publisher: </b>HARPER PRESS</td></tr></table>]]></description>
            <pubDate>Tue, 07 Dec 2010 18:30:00 +0100</pubDate>
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            <title>The SaaS Edge: How Companies can Leverage saas for Competitive Advantage</title>
            <link>http://www.bookvook.com/book/details/the-saas-edge:-how-companies-can-leverage-saas-for-competitive-advantage-86-99412.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/the-saas-edge:-how-companies-can-leverage-saas-for-competitive-advantage-86-99412.html"><img src="http://www.bookvook.com/uploaded_files/product/99412-sml.jpg"  alt="The SaaS Edge: How Companies can Leverage saas for Competitive Advantage"  title="The SaaS Edge: How Companies can Leverage saas for Competitive Advantage" border="0" width="85" height="110" /></a></td><td valign="middle">SaaS—a model of software deployment whereby an application can be provided as an on-demand and rented service and not owned—is fast emerging as an economically and technically sound and profitable medium of doing business. This paradigm shift in the business model is enabled by the increasing broadband penetration, sophistication of web technologies and tools, lower cost of hardware, growing number of small to medium businesses, changing customer mindset and globalization.
This book shows how companies can harness the immense business potential of SaaS, web 2.0 and on-demand computing to lower cost, increase efficiency and productivity.
* A review of the current web 2.0 and SaaS tools in the market, and an evaluative study on which ones are useful for your business and why.
* Easy to read and understand for professionals and students.
* Explanation of complex concepts through a series of simple diagrammatic illustrations.
* Case studies of both leading and emerging companies (mostly in the form of interviews of people who adopted these technologies within their business) from around the world that have been using Web 2.0 and SaaS.
* Glossary of technical terminology as a handy reference when working with a SaaS product.
* A blog and twitter account dedicated to answering questions from readers, posting reviews and serving as an online contact point for the readers—a community of sorts.<br><br><b>Author: </b>Parikh&nbsp;&nbsp;<b>Publisher: </b>TMH</td></tr></table>]]></description>
            <pubDate>Tue, 07 Dec 2010 18:30:00 +0100</pubDate>
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            <title>THE BUCK STOPS HERE</title>
            <link>http://www.bookvook.com/book/details/the-buck-stops-here-86-114322.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/the-buck-stops-here-86-114322.html"><img src="http://www.bookvook.com/uploaded_files/product/114322-sml.jpg"  alt="THE BUCK STOPS HERE"  title="THE BUCK STOPS HERE" border="0" width="85" height="110" /></a></td><td valign="middle">Entrepreneurs are participants, not observers; players, not fans;
leaders, not followers. This is the story of an entrepreneur who
turned a one-store pharmacy into a 250-plus-store pharmacy retail
chain, the second largest in India.
The Buck Stops Here is an engaging account of the entrepreneurial
journey of the author while building Guardian Pharmacy, India’s fastest
growing pharmacy retail chain, as well as the bold transition he made
from being a top manager for twenty-five years to an entrepreneur.
Ashutosh Garg provides a fascinating insight into how he became ‘The
Professional Entrepreneur’ by implementing the best practices he learnt
as a manager while building Guardian as a strong organization. Garg’s
life epitomizes the phrase, ‘The Buck Stops Here’, made famous by
former US president Harry S. Truman. At his first job as credit manager
at ITC Maurya Sheraton, he shot off a ‘pay up or else’ reminder to a very
important customer, since it was his responsibility to do so. It is another
matter that he had to then camp outside the customer’s house to prevent
the postman from delivering the letter, or else he would have been fired
from his job for having done his job.
The Buck Stops Here is full of anecdotes and lessons from real life that
will guide and prepare the reader to recognize hidden opportunities
and identify dead ends on the road to building a new business that can
be scaled up into a nationwide business. The author hopes this book
encourages and inspires ‘budding’ entrepreneurs to dream BIG and
‘dormant’ entrepreneurs to take the plunge.<br><br><b>Author: </b>ASHUTOSH GARG&nbsp;&nbsp;<b>Publisher: </b>VIKING</td></tr></table>]]></description>
            <pubDate>Sun, 05 Dec 2010 18:30:00 +0100</pubDate>
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            <title>THE SAAS EDGE</title>
            <link>http://www.bookvook.com/book/details/the-saas-edge-86-114297.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/the-saas-edge-86-114297.html"><img src="http://www.bookvook.com/uploaded_files/product/no_img.jpg" width="" height="" border="0"  alt="THE SAAS EDGE(Image not available)" title="THE SAAS EDGE(Image not available)"  /></a></td><td valign="middle">The Saas Edge: How Companies can Leverage SaaS for Competitive Advantage primarily focuses on how web technologies (blogs, social networks, wikis, web applications) can be utilized to enhance business opportunities. The book describes the power of online technology in the context of business and demonstrates how SaaS (software-as-a-service) can be delivered over the Internet to market products and services. It also discusses the common perceptions, myths, advantages and limitations of SaaS.

The book has been written keeping in mind non-tech savvy people, and hence, the concepts and ideas have been dealt with in a simple style for better understanding.<br><br><b>Author: </b>SAHIL PARIKH&nbsp;&nbsp;<b>Publisher: </b>TMH</td></tr></table>]]></description>
            <pubDate>Wed, 01 Dec 2010 18:30:00 +0100</pubDate>
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            <title>GRITS, GUTS AND GUMPTION : DRIVING CHANGE IN A STATE OWNED GIANT</title>
            <link>http://www.bookvook.com/book/details/grits-guts-and-gumption-:-driving-change-in-a-state-owned-giant-86-114279.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/grits-guts-and-gumption-:-driving-change-in-a-state-owned-giant-86-114279.html"><img src="http://www.bookvook.com/uploaded_files/product/114279-sml.jpg"  alt="GRITS, GUTS AND GUMPTION : DRIVING CHANGE IN A STATE OWNED GIANT"  title="GRITS, GUTS AND GUMPTION : DRIVING CHANGE IN A STATE OWNED GIANT" border="0" width="85" height="110" /></a></td><td valign="middle">‘If both banks grew at the rate they have achieved in the past four years, ICICI Bank will overtake State Bank in four years in terms of deposits’—Business World, July 2007

 

‘Even a casual glance at SBI . . . reveals a bank fuelled by growth . . . SBI has swamped almost every segment of industry it has stepped into’—Business India, August 2009

 

This is the story of the carefully planned resurgence of the State Bank of India (SBI) from a laid-back incumbent under threat from private players to a customer-oriented competitive organization that has outperformed rivals despite several constraints. The leadership at SBI succeeded in reshaping perspectives and profitability at the bank, which employs a staggering 200,000 people, notwithstanding salary restrictions and regulatory bottlenecks. While the primary thrust was on changing employee attitude towards their own organization and, of course, its customers, the transformation exercise was broadbased, encompassing fundamental changes in technology, processes and business-mix alike.

 

In about three years beginning 2006, SBI not only defended its own lair against the siege of younger, leaner, meaner rivals, but actually took the battle to the attackers’ domains. SBI’s size and setting make the story an inspiring example to other organizations, particularly in the public sector. Written in a fluid and engaging style, and backed by facts, figures, analysis and anecdotes, the book challenges several stereotypes and dogmas common in today’s management circles.<br><br><b>Author: </b>RAKESH CHAKRABARTI&nbsp;&nbsp;<b>Publisher: </b>PENGUIN</td></tr></table>]]></description>
            <pubDate>Wed, 01 Dec 2010 18:30:00 +0100</pubDate>
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        <item>
            <title>MACROWIKINOMICS : REBOOTING BUSINESS AND THE WORLD</title>
            <link>http://www.bookvook.com/book/details/macrowikinomics-:-rebooting-business-and-the-world-86-114271.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/macrowikinomics-:-rebooting-business-and-the-world-86-114271.html"><img src="http://www.bookvook.com/uploaded_files/product/114271-sml.jpg"  alt="MACROWIKINOMICS : REBOOTING BUSINESS AND THE WORLD"  title="MACROWIKINOMICS : REBOOTING BUSINESS AND THE WORLD" border="0" width="85" height="110" /></a></td><td valign="middle">The sequel to the international #1 bestseller, Wikinomics. 

Wikinomics showed how mass collaboration was changing businesses around the world. 

Don Tapscott and anthony Williams insights about the power of collaborative innovation and open systems , their call reboot our institutions business, wducation, media, government haven t come a minute too soon. Macrowikinomics inspires by chronocling these path breaking developments and pointing the way forward for all of us. - Eric Schmidt, CEO,GOOGLE

A masterpiece. An iconic and defining book for our time. MACROWIKINOMICS shows us a furure ready to be shaped (and saved) by a global network of extracurricular thinkers. Take heart and take heed. Technology has shrunk the world so we can grow it anew. And the seeds are all in here. Mark parker , CEO , NIKE

MacroWikinomics takes it beyond the boardroom to show how the mass collaboration is revolutionizing the way we live, work, and create. 

The era of the monolithic, self-contained, inwardly focused corporation is over. In Wikinomics Don Tapscott and Anthony D. Williams showed how the internet is changing the way the very smartest business managers think about structures and strategies in the 21st century. Now, in MacroWikinomics, they demonstrate how this revolution in thinking is spreading outwards to other sectors from education and scientific institutions, to entertainment and media, to government and democracy. 

MacroWikinomics is a groundbreaking and definitive look at achieving success for a new century, a new media, a new generation and a new economy.<br><br><b>Author: </b>Don Tapscott, Anthony D. Francis&nbsp;&nbsp;<b>Publisher: </b>ATLANTIC</td></tr></table>]]></description>
            <pubDate>Wed, 01 Dec 2010 18:30:00 +0100</pubDate>
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        <item>
            <title>OPEN SOURCE LEADER : THE FUTURE OF ORGANISATION AND LEADERSHIP</title>
            <link>http://www.bookvook.com/book/details/open-source-leader-:-the-future-of-organisation-and-leadership-86-114280.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/open-source-leader-:-the-future-of-organisation-and-leadership-86-114280.html"><img src="http://www.bookvook.com/uploaded_files/product/114280-sml.jpg"  alt="OPEN SOURCE LEADER : THE FUTURE OF ORGANISATION AND LEADERSHIP"  title="OPEN SOURCE LEADER : THE FUTURE OF ORGANISATION AND LEADERSHIP" border="0" width="85" height="110" /></a></td><td valign="middle">In this era of increasing complexities, leadership is evolving faster than ever before. More forward-looking organizations are moving away from the traditional closed forms towards an Open Source Leader model, where people are nurtured across layers by opening unto them the power and authority associated with leadership. If organizations and leaders do not keep up with this evolution, they will be left in the lurch. But if they manage to keep pace, they will live another day, to tell the tale of their success. 

Open Source Leader tells the story of such organizations that have managed to evolve ahead of their contemporaries. Sangeeth Varghese has woven together eight defining attributes that are most commonly observed in such organizations, helping them survive and thrive during the most challenging of times. In this book, entities as diverse as the Indian national cricket team, Wikipedia, BCG Consulting and the Art of Living reveal their most closely held secrets of success. It draws together the wisdom gleaned from some of the greatest thought-leaders across the world, as well as from multiple disciplines. 

Open Source Leader will keep you ahead of the evolutionary curve, irrespective of whether you are leading a Fortune 500 corporation, a startup or a government institution. It will help you understand the future of leadership. Most importantly, it will help you keep your mind as well as your organization fertile enough to nurture leaders across layers. Those who embrace Open Source leadership are not only the winners of today, but the survivors of tomorrow.

About the Author
Sangeeth Varghese is a leadership thinker, a columnist for Forbes. com and The Economic Times, a best-selling author and the founder of LeadCap Trust and LeadCap Ventures. 

He was nominated as a Young Global Leader 2010 by the World Economic Forum, Davos. Varghese was ranked among the world s top leadership thinkers in 2008 by the Bombay Stock Exchange Journal. Varghese can be contacted at sangeethv@leadcap.org<br><br><b>Author: </b>SANGEETH VARGHESE&nbsp;&nbsp;<b>Publisher: </b>PENGUIN</td></tr></table>]]></description>
            <pubDate>Wed, 01 Dec 2010 18:30:00 +0100</pubDate>
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            <title>SURVIVING THE STORM : INDIA AND THE GLOBAL FINANCIAL CRISIS</title>
            <link>http://www.bookvook.com/book/details/surviving-the-storm-:-india-and-the-global-financial-crisis-86-114281.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/surviving-the-storm-:-india-and-the-global-financial-crisis-86-114281.html"><img src="http://www.bookvook.com/uploaded_files/product/114281-sml.jpg"  alt="SURVIVING THE STORM : INDIA AND THE GLOBAL FINANCIAL CRISIS"  title="SURVIVING THE STORM : INDIA AND THE GLOBAL FINANCIAL CRISIS" border="0" width="85" height="110" /></a></td><td valign="middle">The global financial meltdown, triggered by the collapse of US investment banking giant Lehman Brothers, on September 2008, is now widely acknowledged to be the worst economic crisis since the Great Depression of the 1930s. Its tremors are being felt to this day more than two years on. Whilst many were optimistic that the Indian economy was firmly decoupled from what happened elsewhere in the world, the reality turned out to be different. The booming Indian economy was affected, though not to the same degree as some advanced industrial countries. 

Surviving the Storm is the story of India s remarkable resilience through this period of economic crisis. Six thematic sections pick up the several threads that sew together the story of the financial crisis, its impact on India, and lessons for the future. Dhiraj Nayyar has put together a selection of columns written for the Indian Express and the Financial Express and a few specially commissioned essays to help our understanding of this global economic crisis from the Indian dimension. The book is a treasure trove of live interpretive writing and insights from leading columnists as well as Express group journalists. 

Surviving the Storm is an informed, cutting edge commentary on the issues surrounding the global financial crisis in India. The diversity of opinions in this collection will generate critical debate on a subject that should concern every economic actor in India.<br><br><b>Author: </b>DHIRAJ NAYYAR&nbsp;&nbsp;<b>Publisher: </b>PORTFOLIO</td></tr></table>]]></description>
            <pubDate>Wed, 01 Dec 2010 18:30:00 +0100</pubDate>
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        <item>
            <title>IT'S A JUNGLE IN THERE</title>
            <link>http://www.bookvook.com/book/details/it-s-a-jungle-in-there-86-113819.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/it-s-a-jungle-in-there-86-113819.html"><img src="http://www.bookvook.com/uploaded_files/product/113819-sml.jpg"  alt="IT'S A JUNGLE IN THERE"  title="IT'S A JUNGLE IN THERE" border="0" width="85" height="110" /></a></td><td valign="middle">As a burgeoning businessman in the 1980s, Steven Schussler stopped at nothing to make his dream of a tropical-themed restaurant come true, even turning his home into a rainforest-complete with indoor waterfall, life-size replica of an elephant and 40 tropical birds-in order to have a prototype to show potential investors. Drawing from his own life and business triumphs, Schussler offers would-be entrepreneurs a new way of utilizing creativity to achieve their dreams.
Schussler distills his principles for entrepreneurs on a budget, and also reveals the ways in which his lessons-from self-branding to developing strategic partnerships to giving recognition where recognition is due-can work in larger corporations. Just like his famous themed restaurants, Schussler's insights provide entertainment, education, and ample food for thought for all business people aspiring to their next level of success.<br><br><b>Author: </b>STEVEN SCHUSSLER&nbsp;&nbsp;<b>Publisher: </b>UNION SQUARE PRESS</td></tr></table>]]></description>
            <pubDate>Wed, 01 Dec 2010 18:30:00 +0100</pubDate>
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            <title>THE INNOVATIONS SECRETS OF STEVE JOBS</title>
            <link>http://www.bookvook.com/book/details/the-innovations-secrets-of-steve-jobs-86-114257.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/the-innovations-secrets-of-steve-jobs-86-114257.html"><img src="http://www.bookvook.com/uploaded_files/product/114257-sml.jpg"  alt="THE INNOVATIONS SECRETS OF STEVE JOBS"  title="THE INNOVATIONS SECRETS OF STEVE JOBS" border="0" width="85" height="110" /></a></td><td valign="middle">In The Innovation Secrets of Steve Jobs, bestselling author Carmine Gallo reveals the qualities that make the Apple co-founder the most innovative leader in business today. Each principle is backed with research, quotes, first-person interviews with experts and business leaders as well as specific ideas for applying those principles to every business, large or small. 
The Seven Principles are: 

Principle One: Do What You Love
Principle Two: See Genius in Their Craziness
Principle Three: Sell Dreams, Not Products
Principle Four: Offer New
Principle Five: Say No to 1,000 Things
Principle Six: Master the Message .
Principle Seven: Inspire Evangelists
One More Thing . . . Expect Excellence from Yourself and Others


About the Author 
Carmine Gallo is a communications coach for the world s most admired brands. He is an author and columnist for Bloomberg BusinessWweek and Monster.com and a keynote speaker and seminar leader who has appeared on CNBC, NBC, CBS, MSNBC.com, BNET, Forbes.com, and in the New York Times, the Wall Street Journal, and Investor's Business Daily. 

Table of Contents 
Acknowledgments
Introduction: What the World Needs Now Is More Jobs Steve Jobs
CHAPTER 1 What Would Steve Do'
PRINCIPLE 1 Do What You Love
CHAPTER 2 Follow Your Heart
CHAPTER 3 Think Differently About Your Career
PRINCIPLE 2 Put a Dent in the Universe
CHAPTER 4 Inspire Evangelists
CHAPTER 5 Think Differently About Your Vision
PRINCIPLE 3 Kick-Start Your Brain
CHAPTER 6 Seek Out New Experiences
CHAPTER 7 Think Differently About How You Think
PRINCIPLE 4 Sell Dreams, Not Products
CHAPTER 8 See Genius in Their Craziness
CHAPTER 9 Think Differently About Your Customers
PRINCIPLE 5 Say No to 1,000 Things
CHAPTER 10 Simplicity Is the Ultimate Sophistication
CHAPTER 11 Think Differently About Design
PRINCIPLE 6 Create Insanely Great Experiences
CHAPTER 12 We re Here to Help You Grow
CHAPTER 13 Think Differently About Your Brand Experience
PRINCIPLE 7 Master the Message
CHAPTER 14 The World s Greatest Corporate Storyteller
CHAPTER 15 Think Differently About Your Story
One More Thing . . . Don t Let the Bozos Get You Down<br><br><b>Author: </b>GALLO&nbsp;&nbsp;<b>Publisher: </b>TMH</td></tr></table>]]></description>
            <pubDate>Tue, 30 Nov 2010 18:30:00 +0100</pubDate>
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            <title>ASIAN LEADERSHIP : WHAT WORKD</title>
            <link>http://www.bookvook.com/book/details/asian-leadership-:-what-workd-86-114256.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/asian-leadership-:-what-workd-86-114256.html"><img src="http://www.bookvook.com/uploaded_files/product/114256-sml.jpg"  alt="ASIAN LEADERSHIP : WHAT WORKD"  title="ASIAN LEADERSHIP : WHAT WORKD" border="0" width="85" height="110" /></a></td><td valign="middle">This book describes the valuable insights and lessons gleaned from individual leaders and the organisations they lead. A useful reference for potential leaders, corporate honchos and management experts on leadership issues in organisations within Asia, it represents a significant contribution to research on the subject in the continent, which is home to a multitude of diverse cultures, languages and beliefs, as well as the unique challenges these pose to leaders in leading their organisations. 
Eight success factors and action domains that are crucial in leaders to enable them to navigate around the pitfalls of being a leader and a change agent in the organisations they lead. These are: 
1. Creating customer-centric actions
2. Implementing strategy
3. Getting past the past
4. Governing through decision making
5. Inspiring collective meaning making
6. Capitalising on capability
7. Developing careers
8. Generating leaders


About the Author 
Dave Ulrich is a professor at the University of Michigan, School of Business and the author of twelve books and more than a hundred articles on the subject of human resources. 
Robert I. Sutton is Professor of Management Science and Engineering at Stanford. 

Table of Contents 
Foreword
List of Contributors
Prologue
What Effective Leaders in Asia Know and Do - Dave Ulrich and Robert Sutton
Part One. Creating Customer-centric Actions
Banking the Asian Way - Piyush Gupta
Aligning Leadership For Customer Satisfaction - Philip Ng
Principles of Customer Centricity - Dave Ulrichv
The Path to Empowered Empathy - Robert Sutton
Part Two. Implementing Strategy
Strategic Execution - Howard Thomas
Strategic Trends on the Horizon - Dave Ulrich
Small Wins and How Leaders Turn Goals into Reality - Robert Sutton
Part Three. Getting Past the Past
Leadership Insights from MediaCorp - Lucas Chow
Leading Change at General Electric - Stuart L Dean
Managing Strategic Change - Howard Thomas
The Challenge of Change in the Asian Context - Debashis Chatterjee
Part Four. Governing Through Decision Making
The MediaCorp Story - Lucas Chow
Linking Decisions, Knowledge and Philosophies to Organisational Action - Robert Sutton
The Outcomes and Processes of Good Governance - Dave Ulrich
Part Five. Inspiring Collective Meaning Making
Leadership Through Corporate Social Responsibility - Piyush Gupta
Building an Enduring Enterprise - Philip Ng
The Organisation s Search For Meaning - Debashis Chatterjee
Collective Purpose - Michael Jenkins
Part Six. Capitalising on Capability
Purpose-inspired Leadership - Deb Henretta
Corporate Culture- Howard Thomas
Multiculture versus Company Culture - Michael Jenkins
Part Seven. Developing Careers
Developing World-class Leaders at General Electric - Stuart L Dean
Career Development in IBM: A Whole-of-Company Approach - Cordelia Chung
The Real Superstars - Robert Sutton
Leaders Who Coach Individuals and Design Organisation Career Processes - Dave Ulrich
Part Eight. Generating Leaders
In the Company of Leaders: IBM s Approach to Future-ready Leadership Development - Cordelia Chung
Developing Leaders in Asia - Deb Henretta
Leadership Transition - Michael Jenkins Epilogue
Essentials of Excellence - Robert Sutton and Dave Ulrich
Index<br><br><b>Author: </b>ULRICH&nbsp;&nbsp;<b>Publisher: </b>TMH</td></tr></table>]]></description>
            <pubDate>Tue, 30 Nov 2010 18:30:00 +0100</pubDate>
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            <title>Are You Ready to Succeed? Unconventional strategies for achieving personal mastery in business ...</title>
            <link>http://www.bookvook.com/book/details/are-you-ready-to-succeed-unconventional-strategies-for-achieving-personal-mastery-in-business-and-in-life-86-114022.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/are-you-ready-to-succeed-unconventional-strategies-for-achieving-personal-mastery-in-business-and-in-life-86-114022.html"><img src="http://www.bookvook.com/uploaded_files/product/114022-sml.jpg"  alt="Are You Ready to Succeed? Unconventional strategies for achieving personal mastery in business and in life"  title="Are You Ready to Succeed? Unconventional strategies for achieving personal mastery in business and in life" border="0" width="85" height="110" /></a></td><td valign="middle">Now available in b format paperback, a timely book by a visiting
Professor at the London Business School
Description
Srikumar Rao teaches a hugely popular course at both London and
Columbia Business Schools. He helps his students define their personal
ethics and goals, and how to reach them, and starts them on a journey
that will last them a lifetime. Now, in this extraordinary book, Dr Rao's
unique approach is available to a far wider audience.
Using his own unconventional methods, including exercises and lessons
adapted from many traditions, he explains how to:
* Work out who you are, and where you are going
* Find out how you really view the world
* Discover the joy of effortless action
* Sharpen your ability to focus
* Discover true freedom and happiness
Are You Ready to Succeed? is in a different league altogether from most
business books already on offer. If you too would like to be in another
league, this fresh, accessible and groundbreaking guide to a meaningful
and successful life is the one for you.<br><br><b>Author: </b>SRIKUMAR RAO&nbsp;&nbsp;<b>Publisher: </b>EBURY PUBLISHING</td></tr></table>]]></description>
            <pubDate>Wed, 24 Nov 2010 18:30:00 +0100</pubDate>
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            <title>PRODUCT POLICY AND BRAND MANAGEMENT</title>
            <link>http://www.bookvook.com/book/details/product-policy-and-brand-management-86-113988.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/product-policy-and-brand-management-86-113988.html"><img src="http://www.bookvook.com/uploaded_files/product/113988-sml.jpg"  alt="PRODUCT POLICY AND BRAND MANAGEMENT"  title="PRODUCT POLICY AND BRAND MANAGEMENT" border="0" width="85" height="110" /></a></td><td valign="middle">The book presents the concepts of product policy management and brand management in an easy-to-understand style. It gives a clear-cut distinction between a product and a brand.

The book is divided into four parts: Part I on Fundamentals of Product Management throws light on the concepts of product and its management, role of product managers, product life cycle, diffusion models, developing a product portfolio and the product planning system and strategies. Part II on New Product Development and its Barriers discusses development of new products, test marketing and its alternatives, launching of the product, future trends of product management and barriers of success. Part III on Brand Management provides definition and meaning of brand, brand management, branding decisions, brand equity, brand identity, and brand positioning and the last Part IV provides live case studies.

The book is primarily designed for MBA, MMS and ME/M.Tech (Industrial Management) students. It would also be useful to professional managers.

KEY FEATURES :

Gives mathematical and descriptive models.

Provides case studies to enable the students to understand how theory is applied into practice.

End-of-chapter review questions help students reinforce their conceptual understanding of the subject.<br><br><b>Author: </b>CHITALE, A. K. , GUPTA, RAVI&nbsp;&nbsp;<b>Publisher: </b>PHI LEARNING</td></tr></table>]]></description>
            <pubDate>Mon, 15 Nov 2010 18:30:00 +0100</pubDate>
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            <title>ROMANCING THE DECADE</title>
            <link>http://www.bookvook.com/book/details/romancing-the-decade-86-113989.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/romancing-the-decade-86-113989.html"><img src="http://www.bookvook.com/uploaded_files/product/113989-sml.jpg"  alt="ROMANCING THE DECADE"  title="ROMANCING THE DECADE" border="0" width="85" height="110" /></a></td><td valign="middle">In the history of time, 10 years is not even a fraction. But in the history of a young
nation, it can be the inflection point. A passage of time when promise turns into prowess,
enthusiasm turns into enterprise. We at CNBC-TV18 believe that last 10 years of India's
transcendence must be chronicled by the best minds of the new century, by people who
had a ringside view and were architects of the beginning of the realization of the Indian
dream.

INSIDE THE BOOK

Ten years of India’s Transcendence
Adi Godrej

Growth & Regulation marked the decade
Deepak Parekh

India in the 21st century
Kalpana Morparia

Resurgent India
Kumar Mangalam Birla

A decade of change
K. V. Kamath

Sustaining & enhancing the rosy economic situation in India
N.R. Narayana Murthy

The Aadhaar in India- the possibilities for a nation
Nandan Nilekani

The last Decade
Naina Lal Kidwai

The Turbulent Decade
Nirupam Sen

Urban India- The last ten years and looking ahead
Ramesh Ramanathan

The Indian Renaissance: India’s role in the Asian Century
Shikha Sharma

India: A multi-colored carpet
Wilfried Aulbur<br><br><b>Author: </b>NETWORK 18&nbsp;&nbsp;<b>Publisher: </b>CNBC</td></tr></table>]]></description>
            <pubDate>Mon, 15 Nov 2010 18:30:00 +0100</pubDate>
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            <title>GETTING MORE : HOW CAN YOU NEGOTIATE TO SUCCEED IN WORK &amp; LIFE</title>
            <link>http://www.bookvook.com/book/details/getting-more-:-how-can-you-negotiate-to-succeed-in-work-life-86-113818.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/getting-more-:-how-can-you-negotiate-to-succeed-in-work-life-86-113818.html"><img src="http://www.bookvook.com/uploaded_files/product/113818-sml.jpg"  alt="GETTING MORE : HOW CAN YOU NEGOTIATE TO SUCCEED IN WORK & LIFE"  title="GETTING MORE : HOW CAN YOU NEGOTIATE TO SUCCEED IN WORK & LIFE" border="0" width="85" height="110" /></a></td><td valign="middle">Look at the world around you. Do you see a lot of evidence of successful negotiating? Strikes, domestic violence, wars, political conflict, arguments in the car park, in the dining room, in the conference room. It looks, as Lord Hume said four centuries ago, like the state of nature is the state of war. Yet we all know that it doesn't have to be that way. From time to time we've seen it done better.
 
Negotiation is the basic process of human interaction. Whether in a business deal, driving a car, or talking to friends, negotiation is always going on. You can't get away from it; you can just do it well or badly.
 
What people need is a road map to prepare for and execute negotiations: one they can adapt to the many different situations they face. Getting More is that road map.
 
This is a groundbreaking book with a radically simple message: ignore the tactics and cliches of "win-win" negotiation manuals; just be credible, flexible, make it personal, and try to understand what's in the other person's head. Getting More is about how to define and meet your goals. It will change your life.<br><br><b>Author: </b>STUART DIAMOND</td></tr></table>]]></description>
            <pubDate>Sun, 14 Nov 2010 18:30:00 +0100</pubDate>
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            <title>HOW TO PROFIT IN GOLD : Professional Tips and Strategies for today's ultimate safe haven investment.</title>
            <link>http://www.bookvook.com/book/details/how-to-profit-in-gold-:-professional-tips-and-strategies-for-today-s-ultimate-safe-haven-investment--86-113800.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/how-to-profit-in-gold-:-professional-tips-and-strategies-for-today-s-ultimate-safe-haven-investment--86-113800.html"><img src="http://www.bookvook.com/uploaded_files/product/113800-sml.jpg"  alt="HOW TO PROFIT IN GOLD : Professional Tips and Strategies for today's ultimate safe haven investment."  title="HOW TO PROFIT IN GOLD : Professional Tips and Strategies for today's ultimate safe haven investment." border="0" width="85" height="110" /></a></td><td valign="middle">A golden investing opportunity you can't afford to miss
As most investors know, gold is a "safe haven" asset that can actually increase in value during stock market slumps and recessions. But what else do you really know about this commodity?

Are you taking full advantage of it? Do you know how to work it into your overall investment strategy? "How to Profit in Gold" is a comprehensive tutorial on making gold a profi table part of your investment strategy.

Jonathan Spall, a 25-year veteran of the precious metals market, provides an inside look at how the precious metal is traded and priced, along with valuable insight into gold's unique position in the marketplace. Filled with practical advice designed to help you get started right away, "How to Profit in Gold" explores such topics as: Simple and complex gold trading processes The pivotal role central banks play in the gold market Gold exchange-traded funds (ETFs) How spot gold is traded Why gold mining companies have traditionally hedged, and why they no longer do so Strategies for investing in the retail market

Spall provides an extensive glossary of terms you'll need to know, and he debunks various myths regarding this market, including the Fed's supposed scheme to keep gold prices artificially low during the 1990s.

The effects of global economic growth, the weakened dollar, the credit crunch, and the recent creation of enormous funds each affect the gold market; put them together and they add up to potential profits gold investors have never before dreamed of.

Gold is a surprisingly small market. When you learn how to navigate it, the potential for excellent rewards becomes evident. Can you afford "not" to start investing in gold?<br><br><b>Author: </b>JONATHAN SPALL&nbsp;&nbsp;<b>Publisher: </b>TMH</td></tr></table>]]></description>
            <pubDate>Fri, 12 Nov 2010 18:30:00 +0100</pubDate>
        </item>
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            <title>STATISTICS FOR BUSINESS &amp; ECONOMICS</title>
            <link>http://www.bookvook.com/book/details/statistics-for-business-economics-86-113792.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/statistics-for-business-economics-86-113792.html"><img src="http://www.bookvook.com/uploaded_files/product/113792-sml.jpg"  alt="STATISTICS FOR BUSINESS & ECONOMICS"  title="STATISTICS FOR BUSINESS & ECONOMICS" border="0" width="85" height="110" /></a></td><td valign="middle">First published a decade ago, the book has been pre-eminent in lucid description of the subject. It is a thorough and exhaustive text designed to cater to the needs of students doing a course in statistics at any level. It provides a firm grounding in the basics of statistics, especially to those having no prior formal exposure to the subject.
The book is particularly useful for students of commerce, economics and management where statistics is offered as a core course in almost all universities. It is equally 
useful for students of agriculture, education, medicine, sociology and psychology. 
The fourth edition is thoroughly revised and updated according to the UGC model curriculum. This dimension has undoubtedly enhanced the value of the book, especially for the following:
• The presentation of the subject matter has been made more focused, objective and concise
• The notational and symbolic expressions introduced in the beginning have made subsequent statement of formulae more learner-friendly
• Additions, among others, on data collection and presentation, prelude to probability, statistical inferences on correlation and regression, and a few other important non-parametric tests, have made the book more useful both to the students and researchers.
• The number of Review Problems has been doubled. Solve and Check-up and Try to Attempt exercises now provide a much greater scope for the readers to practice the application of methods discussed in the book.<br><br><b>Author: </b>R P HOODA&nbsp;&nbsp;<b>Publisher: </b>MACMILLAN PUBLISHERS INDIA</td></tr></table>]]></description>
            <pubDate>Wed, 10 Nov 2010 18:30:00 +0100</pubDate>
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            <title>UNDERSTANDING MUTUAL FUNDS</title>
            <link>http://www.bookvook.com/book/details/understanding-mutual-funds-86-99454.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/understanding-mutual-funds-86-99454.html"><img src="http://www.bookvook.com/uploaded_files/product/99454-sml.jpg"  alt="UNDERSTANDING MUTUAL FUNDS"  title="UNDERSTANDING MUTUAL FUNDS" border="0" width="85" height="110" /></a></td><td valign="middle">This book helps in understanding mutual funds better. It is an authoritative reference that covers the new curriculum of the NISM (MFD) exam. It has been written by authors whose earlier books have been used by thousands to complete the erstwhile AMFI exam.<br><br><b>Author: </b>Uma Shashikant, Sunita Abraham, Arti Anand Bhargava&nbsp;&nbsp;<b>Publisher: </b>Centre for Investment Education & Learning Pvt Ltd</td></tr></table>]]></description>
            <pubDate>Wed, 10 Nov 2010 18:30:00 +0100</pubDate>
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        <item>
            <title>INVESTMENT, MANAGEMENT &amp; SECURITY ANALYSIS : TEXT &amp; CASES</title>
            <link>http://www.bookvook.com/book/details/investment-management-security-analysis-:-text-cases-86-113793.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/investment-management-security-analysis-:-text-cases-86-113793.html"><img src="http://www.bookvook.com/uploaded_files/product/113793-sml.jpg"  alt="INVESTMENT, MANAGEMENT & SECURITY ANALYSIS : TEXT & CASES"  title="INVESTMENT, MANAGEMENT & SECURITY ANALYSIS : TEXT & CASES" border="0" width="85" height="110" /></a></td><td valign="middle">Investment Management and Security Analysis: Text and Cases discusses the concepts, models and case studies related to investment management, security analysis and portfolio management in a practical and reader-friendly manner. The textbook provides a deep insight into the subject area of investment management financial markets, investment avenues, new issue market, functioning of stock market and depository system. In this second edition, three new chapters on New Issue Market , Portfolio Management – portfolio management process portfolio notion and analysis, and Portfolio Models Markowitz and Shapre's model, quantitative approach about risk and return calculation for shares and portfolio have been included. Annexure at the end of the book explains about recent global financial crisis and financial engineering, prominent scams in Indian capital market Haridas Mundra scam, Harshad Mehta scam and Ketan Parekh scam and recent developments in the capital market.
Topics like fundamental analysis, technical analysis moving average; MACD; ROC; RSI, random walk hypothesis and mutual fund have been discussed with the help of case studies using real life stock market data. The book elaborates on derivatives options, futures, forward and swap in detail. At the end of the text, a comprehensive Glossary and a Model Question Paper have been included. 

Features
• Learning Objectives and Chapter-end Highlights in each chapter.
• Chapter-end Questions Multiple Choice; Theory & Numerical along with answers in each chapter. 
• Flow Diagrams added to explain important concepts.
• Mini Caselets for easy understanding of the concepts.
• Case Studies using real-life stock market data on technical analysis, random walk hypothesis, mutual fund performance evaluation and portfolio models, Markowitz and Sharpe's model.
• Solved and unsolved numerical on risk return calculation; valuation of securities; and portfolio construction & management.<br><br><b>Author: </b>DHANESH KUMAR KHATRI&nbsp;&nbsp;<b>Publisher: </b>MACMILLAN PUBLISHERS INDIA</td></tr></table>]]></description>
            <pubDate>Wed, 10 Nov 2010 18:30:00 +0100</pubDate>
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            <title>DEMAND CHAIN MANAGEMENT</title>
            <link>http://www.bookvook.com/book/details/demand-chain-management-86-113794.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/demand-chain-management-86-113794.html"><img src="http://www.bookvook.com/uploaded_files/product/113794-sml.jpg"  alt="DEMAND CHAIN MANAGEMENT"  title="DEMAND CHAIN MANAGEMENT" border="0" width="85" height="110" /></a></td><td valign="middle">Today, one of the biggest challenges before the corporate world is how to sustain top line growth and long-term performance. Demand chain management is a generic framework of consumer-centric business model based on 'sense-and-respond' philosophy that focuses on acquiring new capabilities required for quick response and offer maximum value to stakeholders in the dynamic market scenario. It involves capturing of demand-related information through market-sensing followed by taking various business decisions related to the network, which keep stock of finished goods for responding those demand on real-time basis. In the customer-centric marketplace, it focuses on real-time flow of demand-related information throughout the network for customized movement of finished goods for fulfilling demands as per promises. 
This book analyses prevailing and emerging business and market scenario along with its impact on corporate world in terms of issues, challenges and new opportunities.

Salient features of this book are: 
• Structure and text of the book based on extensive research works for more than a decade 
• Highly contemporary and innovative in nature that would be lead to the next generation thought and innovation in value chain optimization
• Addressing various prevailing and emerging issues and challenges in the market scenario
• Valuable inputs for articulation of consumer-centric business model based on 'sense and-respond' philosophy<br><br><b>Author: </b>D K AGARWAL, D P AGARWAL, DEEPALI SINGH&nbsp;&nbsp;<b>Publisher: </b>MACMILLAN PUBLISHERS INDIA</td></tr></table>]]></description>
            <pubDate>Wed, 10 Nov 2010 18:30:00 +0100</pubDate>
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            <title>INTERNATIONAL HUMAN RESOURCE MANAGEMENT : TEXT &amp; CASES 2 e</title>
            <link>http://www.bookvook.com/book/details/international-human-resource-management-:-text-cases-2-e-86-113795.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/international-human-resource-management-:-text-cases-2-e-86-113795.html"><img src="http://www.bookvook.com/uploaded_files/product/113795-sml.jpg"  alt="INTERNATIONAL HUMAN RESOURCE MANAGEMENT : TEXT & CASES 2 e"  title="INTERNATIONAL HUMAN RESOURCE MANAGEMENT : TEXT & CASES 2 e" border="0" width="85" height="110" /></a></td><td valign="middle">International Human Resource Management: Text and Cases is a comprehensive textbook with both short and long case studies on global HR practices. The book includes chapters on national culture, theories of cross-culture, business negotiations in international settings, organizational ethics and HR processes in international projects. The second edition brings together in a single volume enhanced and updated information on emerging perspectives and applications in the field of International Human Resource Management. It not only focuses on multinational practices and international culture but also comprehensively surveys the HR practices of major economies. The book adheres to the MBA syllabus requirements of major Indian universities.

Salient Features:
• New chapters have been added and others thoroughly revised
• New pedagogical features have been added 
• Each chapter opens with a case study of global significance
• Comprehensively discusses cultural and diversity management and inter-cultural differences
• Focuses on the role of HR manager and HR functions 
• Simple and student-friendly language<br><br><b>Author: </b>S C GUPTA&nbsp;&nbsp;<b>Publisher: </b>MACMILLAN PUBLISHERS INDIA</td></tr></table>]]></description>
            <pubDate>Wed, 10 Nov 2010 18:30:00 +0100</pubDate>
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            <title>Panic  The Story of Modern Financial I</title>
            <link>http://www.bookvook.com/book/details/panic-the-story-of-modern-financial-i-86-1308.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/panic-the-story-of-modern-financial-i-86-1308.html"><img src="http://www.bookvook.com/uploaded_files/product/1308-sml.jpg"  alt="Panic  The Story of Modern Financial I"  title="Panic  The Story of Modern Financial I" border="0" width="85" height="110" /></a></td><td valign="middle">A brilliantly guided tour of recent financial meltdowns, this unique collection includes articles from Joseph Stiglitz, Jeffrey Sachs and this year's Nobel winner, Paul Krugman As editor and leading contributor, Michael Lewis is without peer in his understanding of market forces and human foibles Lewis is the author of several books including Liar's Poker which was a New York Times bestseller in hardback and paperback From Black Monday to the Asian financial crisis, from the internet bubble to mortgage meltdown, our lives are ruled by crazy cycles of euphoria and hysteria that manage to grip the world but are alltoosoon forgotten. In this unique collection of articles Michael Lewis extrader and bestselling chronicler of greed and frenzy in the markets casts a sceptical eye back over the most panickedabout panics of recent decades. He tells a story of boom and bust, deranged greed, outsized egos and overinflated salaries, where the only thing that can ever be predicted is our constant inability to predict anything. Using contemporary accounts from commentators such as Joseph Stiglitz, Jeffrey Sachs and Paul Krugman, plus many of his own best writings, Michael Lewis gives us a completely new insight into how markets really operate and who really knows what they re talking about.<br><br><b>Author: </b>Lewis, Michael&nbsp;&nbsp;<b>Publisher: </b>PENGUIN</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
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        <item>
            <title>Freakonomics (Small Format)</title>
            <link>http://www.bookvook.com/book/details/freakonomics-small-format--86-1309.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/freakonomics-small-format--86-1309.html"><img src="http://www.bookvook.com/uploaded_files/product/1309-sml.jpg"  alt="Freakonomics (Small Format)"  title="Freakonomics (Small Format)" border="0" width="85" height="110" /></a></td><td valign="middle">Asking questions about human motivation and living and reaching some conclusions, this book aims to be at the heart of things we see and do and the subjects that bedevil us from parenting to crime, sport to politics, fat to cheating, fear to traffic jams.<br><br><b>Author: </b>Levitt, Steven D&nbsp;&nbsp;<b>Publisher: </b>PENGUIN</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
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            <title>Return of Depression Economics, The</title>
            <link>http://www.bookvook.com/book/details/return-of-depression-economics-the-86-1310.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/return-of-depression-economics-the-86-1310.html"><img src="http://www.bookvook.com/uploaded_files/product/1310-sml.jpg"  alt="Return of Depression Economics, The"  title="Return of Depression Economics, The" border="0" width="85" height="110" /></a></td><td valign="middle">Written by the winner of the 2008 Nobel Prize in economics, this title shows how the failure of regulation to keep pace with an increasingly outofcontrol financial system set the United States, and the world as a whole, up for the greatest financial crisis since the 1930s. It also lays out the steps that must be taken to contain the crisis.<br><br><b>Author: </b>Krugman, Paul&nbsp;&nbsp;<b>Publisher: </b>ALLEN LANE</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
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        <item>
            <title>Fooled by Randomness  The Hidden Role</title>
            <link>http://www.bookvook.com/book/details/fooled-by-randomness-the-hidden-role-86-1311.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/fooled-by-randomness-the-hidden-role-86-1311.html"><img src="http://www.bookvook.com/uploaded_files/product/1311-sml.jpg"  alt="Fooled by Randomness  The Hidden Role"  title="Fooled by Randomness  The Hidden Role" border="0" width="85" height="110" /></a></td><td valign="middle">Everyone wants to succeed in life. But what causes some of us to be more successful than others? This book aims to change the way you think about business and the world. It also seeks to shatter the illusions of people around the world by teaching them how to recognize randomness.<br><br><b>Author: </b>Taleb, Nassim Nicholas&nbsp;&nbsp;<b>Publisher: </b>PENGUIN</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
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        <item>
            <title>Conscience of a Liberal, The  Reclaimin</title>
            <link>http://www.bookvook.com/book/details/conscience-of-a-liberal-the-reclaimin-86-1314.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/conscience-of-a-liberal-the-reclaimin-86-1314.html"><img src="http://www.bookvook.com/uploaded_files/product/1314-sml.jpg"  alt="Conscience of a Liberal, The  Reclaimin"  title="Conscience of a Liberal, The  Reclaimin" border="0" width="85" height="110" /></a></td><td valign="middle">Presents the author's vision of a New Deal for a fairer society. This book argues that the time is ripe for another era of great reform. It outlines a programme for change, explaining what can be done to narrow the wealth gap. It shows how a fresh political coalition can both support and be supported by reform, making our society more democratic.<br><br><b>Author: </b>Krugman, Paul&nbsp;&nbsp;<b>Publisher: </b>PENGUIN</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
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        <item>
            <title>Here Comes Everybody  How Change Happen</title>
            <link>http://www.bookvook.com/book/details/here-comes-everybody-how-change-happen-86-1321.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/here-comes-everybody-how-change-happen-86-1321.html"><img src="http://www.bookvook.com/uploaded_files/product/1321-sml.jpg"  alt="Here Comes Everybody  How Change Happen"  title="Here Comes Everybody  How Change Happen" border="0" width="85" height="110" /></a></td><td valign="middle">Forming groups is easier than it's ever been unpaid volunteers can build an encyclopaedia together in their spare time, mistreated customers can join forces to get their revenge on airlines and high street banks, and one man with a laptop can raise an army to help recover a stolen phone. This book presents tools to make group action a reality.<br><br><b>Author: </b>Shirky, Clay&nbsp;&nbsp;<b>Publisher: </b>PENGUIN</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
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        <item>
            <title>Making Globalization Work</title>
            <link>http://www.bookvook.com/book/details/making-globalization-work-86-1323.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/making-globalization-work-86-1323.html"><img src="http://www.bookvook.com/uploaded_files/product/1323-sml.jpg"  alt="Making Globalization Work"  title="Making Globalization Work" border="0" width="85" height="110" /></a></td><td valign="middle">Why isn't globalization benefitting as many people as it should? The author shows us that things can change and that an optimistic world can exist where globalization really does work. He examines how change has occurred rapidly over the past four years, proposing solutions and looking to the future.<br><br><b>Author: </b>Stiglitz, Joseph&nbsp;&nbsp;<b>Publisher: </b>PENGUIN</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
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            <title>History Of Economics</title>
            <link>http://www.bookvook.com/book/details/history-of-economics-86-1327.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/history-of-economics-86-1327.html"><img src="http://www.bookvook.com/uploaded_files/product/1327-sml.jpg"  alt="History Of Economics"  title="History Of Economics" border="0" width="85" height="110" /></a></td><td valign="middle">Economics as practised is obsessively concerned with the future. Yet economic ideas are very much a product of their time and place. If we are to understand modern economics, we can do so only through an understanding of its past, including the powerful and vested interests that moulded the theories to their financial advantage. This is the message of John Kenneth Galbraith's brilliant account of the history of economics. From Aristotle's ethical judgements on slavery and usury, through the preRevolutionary French philosophers in defence of agriculture, Adam Smith on early capitalism and Marx's reaction to it, the birth of the welfare state, the Keynesian Revolution and on to the controversial ideas of Milton Friedman, this book puts economists and their ideas securely in the life of their times. Most important, it shows how some of those ideas shape not only our present but our future too.<br><br><b>Author: </b>Galbraith, John Kenneth&nbsp;&nbsp;<b>Publisher: </b>PENGUIN</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
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            <title>Affluent Society</title>
            <link>http://www.bookvook.com/book/details/affluent-society-86-1329.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/affluent-society-86-1329.html"><img src="http://www.bookvook.com/uploaded_files/product/1329-sml.jpg"  alt="Affluent Society"  title="Affluent Society" border="0" width="85" height="110" /></a></td><td valign="middle">Presents the hazards of individual and social complacency about economic inequality. This title challenges why we worship work and productivity when so many of the goods we produce are superfluous, and why we grudge spending on public works while ignoring extravagance in the private sector.<br><br><b>Author: </b>Galbraith, John Kenneth&nbsp;&nbsp;<b>Publisher: </b>PENGUIN</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
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            <title>What They Teach You at Harvard Business</title>
            <link>http://www.bookvook.com/book/details/what-they-teach-you-at-harvard-business-86-1335.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/what-they-teach-you-at-harvard-business-86-1335.html"><img src="http://www.bookvook.com/uploaded_files/product/1335-sml.jpg"  alt="What They Teach You at Harvard Business"  title="What They Teach You at Harvard Business" border="0" width="85" height="110" /></a></td><td valign="middle">What They Teach You at Harvard Business<br><br><b>Author: </b>Broughton, Philip Delves&nbsp;&nbsp;<b>Publisher: </b>PENGUIN</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
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            <title>Essential Managers  Coaching Successful</title>
            <link>http://www.bookvook.com/book/details/essential-managers-coaching-successful-86-1336.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/essential-managers-coaching-successful-86-1336.html"><img src="http://www.bookvook.com/uploaded_files/product/1336-sml.jpg"  alt="Essential Managers  Coaching Successful"  title="Essential Managers  Coaching Successful" border="0" width="85" height="110" /></a></td><td valign="middle">Helps to learn what you need to know about helping others to achieve their full potential. From defining performance targets to supporting staff as they progress, this title shows you how to motivate others to develop themselves promoting initiative and selfresponsibility.<br><br><b>Author: </b>John, E & Johnson, R&nbsp;&nbsp;<b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
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        <item>
            <title>Worklife  Manage Your Time</title>
            <link>http://www.bookvook.com/book/details/worklife-manage-your-time-86-1344.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/worklife-manage-your-time-86-1344.html"><img src="http://www.bookvook.com/uploaded_files/product/1344-sml.jpg"  alt="Worklife  Manage Your Time"  title="Worklife  Manage Your Time" border="0" width="85" height="110" /></a></td><td valign="middle">Shows how you can manage your time better with strategies to ensure success. This book includes solutions to key issues from understanding what time is to focusing on goals and priorities, 5minute fixes and highimpact techniques, and a simple selfassessment exercise to help monitor progress.<br><br><b>Author: </b>Manktelow, James&nbsp;&nbsp;<b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
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            <title>Accidental Theorist</title>
            <link>http://www.bookvook.com/book/details/accidental-theorist-86-1346.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/accidental-theorist-86-1346.html"><img src="http://www.bookvook.com/uploaded_files/product/1346-sml.jpg"  alt="Accidental Theorist"  title="Accidental Theorist" border="0" width="85" height="110" /></a></td><td valign="middle">A collection of essays that tackles bad economic ideas from across the political spectrum. It gives us insights into unemployment, globalization, economic growth and financial speculation.<br><br><b>Author: </b>Krugman, P&nbsp;&nbsp;<b>Publisher: </b>PENGUIN</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
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            <title>Roaring Nineties</title>
            <link>http://www.bookvook.com/book/details/roaring-nineties-86-1348.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/roaring-nineties-86-1348.html"><img src="http://www.bookvook.com/uploaded_files/product/1348-sml.jpg"  alt="Roaring Nineties"  title="Roaring Nineties" border="0" width="85" height="110" /></a></td><td valign="middle">Offers an analysis of the boom and bust of the 1990s  how and why it happened, how the seeds of destruction were sown in the midst of apparent prosperity, and how America and the world are failing to learn the lessons from what went wrong. This title shows why greed is not good and how if left unchecked it leads to deceptions and distortions.<br><br><b>Author: </b>Stiglitz, Joseph&nbsp;&nbsp;<b>Publisher: </b>PENGUIN</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
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            <title>Hug Your Customers</title>
            <link>http://www.bookvook.com/book/details/hug-your-customers-86-1354.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/hug-your-customers-86-1354.html"><img src="http://www.bookvook.com/uploaded_files/product/1354-sml.jpg"  alt="Hug Your Customers"  title="Hug Your Customers" border="0" width="85" height="110" /></a></td><td valign="middle">From small independent businesses to established conglomerates, this title offers a tool for ensuring repeat business.<br><br><b>Author: </b>Mitchell, J&nbsp;&nbsp;<b>Publisher: </b>PENGUIN</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
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            <title>Good Value  Reflections on money, moral</title>
            <link>http://www.bookvook.com/book/details/good-value-reflections-on-money-moral-86-43775.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/good-value-reflections-on-money-moral-86-43775.html"><img src="http://www.bookvook.com/uploaded_files/product/43775-sml.jpg"  alt="Good Value  Reflections on money, moral"  title="Good Value  Reflections on money, moral" border="0" width="85" height="110" /></a></td><td valign="middle">Reflects on how the human desires for exploration and exchange have led us into a globalised, urban world, and considers why it is that capitalism is the best system by which to improve material human wealth. Covering history, politics, religion and economics, this work offers fresh perspectives on how we can live in a richer, more dynamic world.<br><br><b>Author: </b>Green, Stephen&nbsp;&nbsp;<b>Publisher: </b>ALLEN LANE</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>House of Cards  How Wall Street's Gambl</title>
            <link>http://www.bookvook.com/book/details/house-of-cards-how-wall-street-s-gambl-86-102890.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/house-of-cards-how-wall-street-s-gambl-86-102890.html"><img src="http://www.bookvook.com/uploaded_files/product/102890-sml.jpg"  alt="House of Cards  How Wall Street's Gambl"  title="House of Cards  How Wall Street's Gambl" border="0" width="85" height="110" /></a></td><td valign="middle">It was Wall Street's toughest investment bank, taking risks where others feared to tread. Yet in March 2008 the 85yearold firm Bear Stearns was brought to its knees  and global economic meltdown began. This title tells the story of how Wall Street's entire house of cards came crashing down.<br><br><b>Author: </b>Cohan, William D.&nbsp;&nbsp;<b>Publisher: </b>PENGUIN</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Money Goddess  The Complete Financial M</title>
            <link>http://www.bookvook.com/book/details/money-goddess-the-complete-financial-m-86-102891.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/money-goddess-the-complete-financial-m-86-102891.html"><img src="http://www.bookvook.com/uploaded_files/product/102891-sml.jpg"  alt="Money Goddess  The Complete Financial M"  title="Money Goddess  The Complete Financial M" border="0" width="85" height="110" /></a></td><td valign="middle">A practical, informative personal finance guide tailored specifically to the needs of women. It features a fictional group of girlfriends who experience various ups and downs of financial life, interwoven with expert advice on subjects ranging from debt to investing, buying a house, pensions and much more.<br><br><b>Author: </b>Hawkins, Paula&nbsp;&nbsp;<b>Publisher: </b>PENGUIN</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Crisis Economics  A Crash Course in the</title>
            <link>http://www.bookvook.com/book/details/crisis-economics-a-crash-course-in-the-86-108874.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/crisis-economics-a-crash-course-in-the-86-108874.html"><img src="http://www.bookvook.com/uploaded_files/product/108874-sml.jpg"  alt="Crisis Economics  A Crash Course in the"  title="Crisis Economics  A Crash Course in the" border="0" width="85" height="110" /></a></td><td valign="middle">Crisis Economics  A Crash Course in the<br><br><b>Author: </b>Roubini, Nouriel&nbsp;&nbsp;<b>Publisher: </b>ALLEN LANE</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Here Comes Everybody  The Power of Orga</title>
            <link>http://www.bookvook.com/book/details/here-comes-everybody-the-power-of-orga-86-110062.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/here-comes-everybody-the-power-of-orga-86-110062.html"><img src="http://www.bookvook.com/uploaded_files/product/110062-sml.jpg"  alt="Here Comes Everybody  The Power of Orga"  title="Here Comes Everybody  The Power of Orga" border="0" width="85" height="110" /></a></td><td valign="middle">Here Comes Everybody  The Power of Orga<br><br><b>Author: </b>Shirky, Clay&nbsp;&nbsp;<b>Publisher: </b>ALLEN LANE</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Organization Theory  Selected Classic</title>
            <link>http://www.bookvook.com/book/details/organization-theory-selected-classic-86-110063.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/organization-theory-selected-classic-86-110063.html"><img src="http://www.bookvook.com/uploaded_files/product/110063-sml.jpg"  alt="Organization Theory  Selected Classic"  title="Organization Theory  Selected Classic" border="0" width="85" height="110" /></a></td><td valign="middle">Spans seventy years of theory from Max Weber's seminal writings on bureaucratic organization to the management thinking represented by Handy, Peters and Waterman. This title covers three areas of interest, those of the structure of organizations, management and decision making, as well as that of organizational behaviour.<br><br><b>Author: </b>Pugh, Derek S.&nbsp;&nbsp;<b>Publisher: </b>PENGUIN</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Essential Managers  Motivating People</title>
            <link>http://www.bookvook.com/book/details/essential-managers-motivating-people-86-97500.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/essential-managers-motivating-people-86-97500.html"><img src="http://www.bookvook.com/uploaded_files/product/97500-sml.jpg"  alt="Essential Managers  Motivating People"  title="Essential Managers  Motivating People" border="0" width="85" height="110" /></a></td><td valign="middle">A practical, pocketsized guide to motivating people that gives you the information and skills to succeed. It shows you how to maximise the effectiveness of your business by motivating your staff and enabling them to flourish. It helps you learn how to encourage teamwork and deal with demotivated staff.<br><br><b>Author: </b>Bourne, Michael ; Bourne, Pippa&nbsp;&nbsp;<b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Essential Managers  Negotiating</title>
            <link>http://www.bookvook.com/book/details/essential-managers-negotiating-86-97501.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/essential-managers-negotiating-86-97501.html"><img src="http://www.bookvook.com/uploaded_files/product/97501-sml.jpg"  alt="Essential Managers  Negotiating"  title="Essential Managers  Negotiating" border="0" width="85" height="110" /></a></td><td valign="middle">Tells how to improve your negotiating skills by defining your style, preparing properly and designing your meeting structure. This book teaches how to build relationships, develop trust and negotiate fairly.<br><br><b>Author: </b>Benoliel, Michael ; Hua, Wei (Author)&nbsp;&nbsp;<b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Essential Managers  Strategic Managemen</title>
            <link>http://www.bookvook.com/book/details/essential-managers-strategic-managemen-86-97503.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/essential-managers-strategic-managemen-86-97503.html"><img src="http://www.bookvook.com/uploaded_files/product/97503-sml.jpg"  alt="Essential Managers  Strategic Managemen"  title="Essential Managers  Strategic Managemen" border="0" width="85" height="110" /></a></td><td valign="middle">A guide to improving your strategic management skills which give you the information and skills to succeed. It helps to find out how to improve your strategic management skills by learning to set boundaries and test and communicate your strategy.<br><br><b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Essential Managers  Innovation</title>
            <link>http://www.bookvook.com/book/details/essential-managers-innovation-86-97504.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/essential-managers-innovation-86-97504.html"><img src="http://www.bookvook.com/uploaded_files/product/97504-sml.jpg"  alt="Essential Managers  Innovation"  title="Essential Managers  Innovation" border="0" width="85" height="110" /></a></td><td valign="middle">A pocketsized guide to innovation which aims to give you the information and skills to succeed in business. It helps you bring innovation to your workplace, and find out how to use bluesky thinking to promote creativity, enhance your business performance and get ahead of the competition.<br><br><b>Author: </b>Bessant, Dr John&nbsp;&nbsp;<b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Essential Managers  Interviewing People</title>
            <link>http://www.bookvook.com/book/details/essential-managers-interviewing-people-86-97505.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/essential-managers-interviewing-people-86-97505.html"><img src="http://www.bookvook.com/uploaded_files/product/97505-sml.jpg"  alt="Essential Managers  Interviewing People"  title="Essential Managers  Interviewing People" border="0" width="85" height="110" /></a></td><td valign="middle">A guide to interviewing people that offers the information and skills to succeed. It helps you find out how to evaluate potential employees and select the right candidate. It includes tables, illustrations and 'In Focus' panels on what to do in a particular situation.<br><br><b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>IIMA : THE PERSUASIVE MANAGER</title>
            <link>http://www.bookvook.com/book/details/iima-:-the-persuasive-manager-86-99453.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/iima-:-the-persuasive-manager-86-99453.html"><img src="http://www.bookvook.com/uploaded_files/product/99453-sml.jpg"  alt="IIMA : THE PERSUASIVE MANAGER"  title="IIMA : THE PERSUASIVE MANAGER" border="0" width="85" height="110" /></a></td><td valign="middle">The Persuasive Manager argues compellingly that strategic communication lies at the
core of business leadership, and helps organizations run smoothly and effectively. What is persuasion,
and how should managers balance their ability to persuade and exercise authority without becoming
authoritarian? If credibility and mutual goodwill are to be established, then the need to inspire loyalty
and build interpersonal relationships becomes an essential managerial strategy. The book explores
the role of persuasion at different levels of the corporate hierarchy—how does a manager convince
her subordinates to initiate change? How can peers, or customers and suppliers, be won over and
their opinions influenced? Persuading bosses is a particularly tricky business, so how does one
use the perfect mix of tact, reasoning, discussion, and ingratiation? With its wealth of real-world
illustrations, scenarios, and tips, The Persuasive Manager is the perfect communications roadmap
for all managers.
The IIM Ahmedabad Business Books bring key issues in management and business to a general
audience. With a wealth of information and illustrations from contemporary Indian businesses, these
non-academic and user-friendly books from the faculty of IIM Ahmedabad are essential corporate
reading.<br><br><b>Author: </b>M. M. MONIPPALLY&nbsp;&nbsp;<b>Publisher: </b>RANDOM HOUSE</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>IIMA : MANAGERS WHO MAKE A DIFFERENCE</title>
            <link>http://www.bookvook.com/book/details/iima-:-managers-who-make-a-difference-86-99450.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/iima-:-managers-who-make-a-difference-86-99450.html"><img src="http://www.bookvook.com/uploaded_files/product/99450-sml.jpg"  alt="IIMA : MANAGERS WHO MAKE A DIFFERENCE"  title="IIMA : MANAGERS WHO MAKE A DIFFERENCE" border="0" width="85" height="110" /></a></td><td valign="middle">What qualities do you need to be a successful manager, and how can you develop
the qualities you already possess? Managers Who Make a Difference examines how managers’
perceptions about themselves shape their behaviour at work, and studies the ways in which people
can translate their ambition, sense of purpose, perseverance, confidence, and resourcefulness into
successful management. How can you train yourself to spot competences in others and build on them
to create an effective team? How do you achieve the right balance between adherence to existing
systems, and creative or experimental problem-solving? And do you have the people skills—the
ability to network extensively and build trust-based relationships—required to be a leader? Richly
illustrated with anecdotes and experiences of well-known managers, and with a broad array of tips and
self-assessment tools to sharpen your management skills, this book is a must read for all practising
and aspiring managers.
The IIM Ahmedabad Business Books bring key issues in management and business to a general
audience. With a wealth of information and illustrations from contemporary Indian businesses, these
non-academic and user-friendly books from the faculty of IIM Ahmedabad are essential corporate
reading.<br><br><b>Author: </b>T.V RAO&nbsp;&nbsp;<b>Publisher: </b>RANDOM HOUSE</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>IIMA : BUSINESS &amp; INTELLECTUAL PROPERTY</title>
            <link>http://www.bookvook.com/book/details/iima-:-business-intellectual-property-86-99451.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/iima-:-business-intellectual-property-86-99451.html"><img src="http://www.bookvook.com/uploaded_files/product/99451-sml.jpg"  alt="IIMA : BUSINESS & INTELLECTUAL PROPERTY"  title="IIMA : BUSINESS & INTELLECTUAL PROPERTY" border="0" width="85" height="110" /></a></td><td valign="middle">Business and Intellectual Property reflects on the future of Intellectual Property (IP) in
the age of new media and shows how—in a rapidly changing business field—managers and decisionmakers
need to be more perceptive, agile, and vigilant than ever before. Drawing on contemporary
business affairs and strategies, it explores the nature and scope of IP and the evolution of national
laws and global agreements like the TRIPs to protect it. It also explores measures (use of patents,
copyright, and trademarks) used by some of the biggest brands—Coke, MGM, 20th Century Fox,
Microsoft, Harrods, Maruti, Tata—to manage disputes and protect themselves. Accessible, clear, and
using a wide range of case studies, Business and Intellectual Property gives an excellent overview of
a subject that is becoming a key aspect of many businesses today.
The IIM Ahmedabad Business Books bring key issues in management and business to a general
audience. With a wealth of information and illustrations from contemporary Indian businesses, these
non-academic and user-friendly books from the faculty of IIM Ahmedabad are essential corporate
reading.<br><br><b>Author: </b>ANURAG K. AGARWAL&nbsp;&nbsp;<b>Publisher: </b>RANDOM HOUSE</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>IIMA : STRATEGIES FOR GROWTH</title>
            <link>http://www.bookvook.com/book/details/iima-:-strategies-for-growth-86-99452.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/iima-:-strategies-for-growth-86-99452.html"><img src="http://www.bookvook.com/uploaded_files/product/99452-sml.jpg"  alt="IIMA : STRATEGIES FOR GROWTH"  title="IIMA : STRATEGIES FOR GROWTH" border="0" width="85" height="110" /></a></td><td valign="middle">Every organization—small or large, managed professionally or by a family—wants
to grow. Strategies for Growth explores the different expansion strategies companies adopt, and the
management and marketing challenges they face along the way. Amply illustrated with business
experiences from the Indian context—such as those of Bharti Airtel, Amul, GE, Infosys, Compaq,
and HP—this book tells you all you need to know to make the best decision for your company.
The IIM Ahmedabad Business Books bring key issues in management and business to a general
audience. With a wealth of information and illustrations from contemporary Indian businesses,
these non-academic and user-friendly books from the faculty of IIM Ahmedabad are essential
corporate reading.<br><br><b>Author: </b>ATANU GHOSH&nbsp;&nbsp;<b>Publisher: </b>RANDOM HOUSE</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Business At The Speed Of Thought</title>
            <link>http://www.bookvook.com/book/details/business-at-the-speed-of-thought-86-102801.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/business-at-the-speed-of-thought-86-102801.html"><img src="http://www.bookvook.com/uploaded_files/product/102801-sml.jpg"  alt="Business At The Speed Of Thought"  title="Business At The Speed Of Thought" border="0" width="85" height="110" /></a></td><td valign="middle">Most companies have a sizeable investment in technology but are realise only 20 per cent of its potential benefit. This title introduces the concept of the digital nervous system which unites different systems and processes under one common infrastructure, allowing companies to make quantum leaps in efficiency, growth and profit.<br><br><b>Author: </b>Gates, Bill&nbsp;&nbsp;<b>Publisher: </b>PENGUIN</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Crude World  The Violent Twilight of Oi</title>
            <link>http://www.bookvook.com/book/details/crude-world-the-violent-twilight-of-oi-86-102802.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/crude-world-the-violent-twilight-of-oi-86-102802.html"><img src="http://www.bookvook.com/uploaded_files/product/102802-sml.jpg"  alt="Crude World  The Violent Twilight of Oi"  title="Crude World  The Violent Twilight of Oi" border="0" width="85" height="110" /></a></td><td valign="middle">Oil makes the world work. It has become so vital that even a small reduction in output can cause economic chaos. We know that our reliance on oil is potentially disastrous but what we are less clear about is the terrible damage it inflicts on the countries that produce it. The people who should benefit most from the riches of oil are, quite often, harmed by it. Crude World offers a passionate look at some of the most awful places in the world  the violent, repressive and polluted countries where oil is extracted. Peter Maass follows the journey of oil and shows how the substance sullies so much of what it touches, poisoning land and rivers, promoting political bloodshed and creating corruption on a staggering scale. We tend to gauge the price of oil by its cost at the petrol station or its role in global warming, but Maass vividly shows an altogether different price paid by people who live in countries that are rich in petroleum but not wealth or freedom. He shows how the profits of oil benefit mainly the companies and governments that receive royalty cheques and will do more or less anything to sustain the flow of money. From Nigerian fishermen to Moscow oligarchs, from American generals in Iraq to environmentalists in Ecuador, from British executives to Saudi jihadists, Peter Maass connects the dots and shows how our relationship to oil is so deadly. Crude World is a magnificent piece of reportage that reveals the price others pay for the lives we lead.<br><br><b>Author: </b>Maass, Peter&nbsp;&nbsp;<b>Publisher: </b>ALLEN LANE</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Essential Managers  Achieving Excellenc</title>
            <link>http://www.bookvook.com/book/details/essential-managers-achieving-excellenc-86-102803.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/essential-managers-achieving-excellenc-86-102803.html"><img src="http://www.bookvook.com/uploaded_files/product/102803-sml.jpg"  alt="Essential Managers  Achieving Excellenc"  title="Essential Managers  Achieving Excellenc" border="0" width="85" height="110" /></a></td><td valign="middle">Helps to learn how to be positive and determined in setting and achieving your life goals. This title demonstrates how to improve your physical fitness and mental agility and shows how to increase personal productivity and become more effective allowing you to fulfill your ambitions and achieve success.<br><br><b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Essential Managers  Balancing Work &amp; Li</title>
            <link>http://www.bookvook.com/book/details/essential-managers-balancing-work-li-86-102804.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/essential-managers-balancing-work-li-86-102804.html"><img src="http://www.bookvook.com/uploaded_files/product/102804-sml.jpg"  alt="Essential Managers  Balancing Work & Li"  title="Essential Managers  Balancing Work & Li" border="0" width="85" height="110" /></a></td><td valign="middle">Shows how to manage life successfully by creating a healthy balance between personal and working life.<br><br><b>Author: </b>Holden, R & Renshaw, B&nbsp;&nbsp;<b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Essential Managers  Communicate Clearly</title>
            <link>http://www.bookvook.com/book/details/essential-managers-communicate-clearly-86-102805.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/essential-managers-communicate-clearly-86-102805.html"><img src="http://www.bookvook.com/uploaded_files/product/102805-sml.jpg"  alt="Essential Managers  Communicate Clearly"  title="Essential Managers  Communicate Clearly" border="0" width="85" height="110" /></a></td><td valign="middle">Helps to learn what you need to know about successful communication from interpreting body language to writing letters optimising meetings to speaking on the telephone. This title shows you how to hold an audience when making presentations and how to take notes or compile reports, and provides practical techniques to try in different settings.<br><br><b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Essential Managers  Creating A Successf</title>
            <link>http://www.bookvook.com/book/details/essential-managers-creating-a-successf-86-102806.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/essential-managers-creating-a-successf-86-102806.html"><img src="http://www.bookvook.com/uploaded_files/product/102806-sml.jpg"  alt="Essential Managers  Creating A Successf"  title="Essential Managers  Creating A Successf" border="0" width="85" height="110" /></a></td><td valign="middle">Helps to understand the role and importance of CVs and learn how to analyze and present your transferable skills. This title also helps you to plan and target your career search and develop a CV that offers you the best opportunity of obtaining the job you desire<br><br><b>Author: </b>Howard, S&nbsp;&nbsp;<b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Essential Managers  Effective Leadershi</title>
            <link>http://www.bookvook.com/book/details/essential-managers-effective-leadershi-86-102807.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/essential-managers-effective-leadershi-86-102807.html"><img src="http://www.bookvook.com/uploaded_files/product/102807-sml.jpg"  alt="Essential Managers  Effective Leadershi"  title="Essential Managers  Effective Leadershi" border="0" width="85" height="110" /></a></td><td valign="middle">Demonstrates the qualities and knowledge a leader needs to carry out everyday decisionmaking from gaining trust to allocating responsibilities and shows how to build a creative and motivated working environment. This title features practical techniques that show you how to use your initiative, handle problems and lead the way.<br><br><b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Essential Managers  Effective Public Re</title>
            <link>http://www.bookvook.com/book/details/essential-managers-effective-public-re-86-102808.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/essential-managers-effective-public-re-86-102808.html"><img src="http://www.bookvook.com/uploaded_files/product/102808-sml.jpg"  alt="Essential Managers  Effective Public Re"  title="Essential Managers  Effective Public Re" border="0" width="85" height="110" /></a></td><td valign="middle">Helps to learn what you need to know about how to generate and manage publicity. This title shows you how to identify and target your audience and provides practical techniques for presenting information whether writing news releases or organising press conferences and product launches.<br><br><b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Essential Managers  How To Delegate</title>
            <link>http://www.bookvook.com/book/details/essential-managers-how-to-delegate-86-102809.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/essential-managers-how-to-delegate-86-102809.html"><img src="http://www.bookvook.com/uploaded_files/product/102809-sml.jpg"  alt="Essential Managers  How To Delegate"  title="Essential Managers  How To Delegate" border="0" width="85" height="110" /></a></td><td valign="middle">Helps to learn what you need to know about successful delegation from deciding which tasks to delegate and selecting an appropriate candidate to ensuring the brief is clear and the task is carried out to your satisfaction. This title shows you how to free your time and motivate your staff and provides practical techniques to try when delegating.<br><br><b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Essential Managers  Influencing People</title>
            <link>http://www.bookvook.com/book/details/essential-managers-influencing-people-86-102810.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/essential-managers-influencing-people-86-102810.html"><img src="http://www.bookvook.com/uploaded_files/product/102810-sml.jpg"  alt="Essential Managers  Influencing People"  title="Essential Managers  Influencing People" border="0" width="85" height="110" /></a></td><td valign="middle">Learn how to influence others by managing yourself and building good relationships. This volume contains practical techniques for improving your confidence and presenting your ideas successfully, and gives you the tools to enable you to achieve cooperation from your team and senior managers.<br><br><b>Author: </b>Johnson, R & Eaton, J&nbsp;&nbsp;<b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Essential Managers  Information Technol</title>
            <link>http://www.bookvook.com/book/details/essential-managers-information-technol-86-102811.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/essential-managers-information-technol-86-102811.html"><img src="http://www.bookvook.com/uploaded_files/product/102811-sml.jpg"  alt="Essential Managers  Information Technol"  title="Essential Managers  Information Technol" border="0" width="85" height="110" /></a></td><td valign="middle">Learn how advances in technology are revolutionizing business, and discover the benefits IT can bring to your organization and to you as a manager. Information Technology shows you how to choose the right type of hardware and software, how to use spreadsheets and databases, how to appoint and work with computer consultants and how to reach your customers online. From printers and scanners to email and the Internet, this book demystifies IT, with jargonfree, practical information that helps you meet the challenge of new technology.<br><br><b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Essential Managers  Interviewing Skills</title>
            <link>http://www.bookvook.com/book/details/essential-managers-interviewing-skills-86-102812.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/essential-managers-interviewing-skills-86-102812.html"><img src="http://www.bookvook.com/uploaded_files/product/102812-sml.jpg"  alt="Essential Managers  Interviewing Skills"  title="Essential Managers  Interviewing Skills" border="0" width="85" height="110" /></a></td><td valign="middle">Lets you learn about interviewing for recruitment from preparing suitable questions and structuring an interview to analyzing information and reaching a decision. This book not only shows you how to choose a new person to fill a post or interview colleagues for a promotion but also provides practical techniques for you to use when interviewing.<br><br><b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Essential Managers  Making Presentation</title>
            <link>http://www.bookvook.com/book/details/essential-managers-making-presentation-86-102813.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/essential-managers-making-presentation-86-102813.html"><img src="http://www.bookvook.com/uploaded_files/product/102813-sml.jpg"  alt="Essential Managers  Making Presentation"  title="Essential Managers  Making Presentation" border="0" width="85" height="110" /></a></td><td valign="middle">Lets you learn about improving your presentation skills from thorough planning and preparation to selecting the best method of presenting and dealing with audience questions. This book not only shows you how to relax and prepare yourself mentally but also provides practical techniques for you to use when making a presentation.<br><br><b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Essential Managers  Manage Your Time</title>
            <link>http://www.bookvook.com/book/details/essential-managers-manage-your-time-86-102814.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/essential-managers-manage-your-time-86-102814.html"><img src="http://www.bookvook.com/uploaded_files/product/102814-sml.jpg"  alt="Essential Managers  Manage Your Time"  title="Essential Managers  Manage Your Time" border="0" width="85" height="110" /></a></td><td valign="middle">Lets you learn about allocating your time wisely from assessing the reasons that time problems arise to distributing your time realistically and effectively. This book not only shows you how to prioritize your workload and cope with other people's demands but also provides practical techniques for you to use when organizing your time.<br><br><b>Author: </b>Hindle, T&nbsp;&nbsp;<b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Essential Managers  Managing Budgets</title>
            <link>http://www.bookvook.com/book/details/essential-managers-managing-budgets-86-102815.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/essential-managers-managing-budgets-86-102815.html"><img src="http://www.bookvook.com/uploaded_files/product/102815-sml.jpg"  alt="Essential Managers  Managing Budgets"  title="Essential Managers  Managing Budgets" border="0" width="85" height="110" /></a></td><td valign="middle">Helps to learn what you need to know about the budgeting process from preparing a forecast to monitoring a budget and making adjustments. This title shows you how to negotiate to get your budget approved, how to control expenditure, and how to identify problems and react to them quickly and effectively.<br><br><b>Author: </b>Sleight, Steve&nbsp;&nbsp;<b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Essential Managers  Managing Change</title>
            <link>http://www.bookvook.com/book/details/essential-managers-managing-change-86-102816.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/essential-managers-managing-change-86-102816.html"><img src="http://www.bookvook.com/uploaded_files/product/102816-sml.jpg"  alt="Essential Managers  Managing Change"  title="Essential Managers  Managing Change" border="0" width="85" height="110" /></a></td><td valign="middle">Helps to learn what you need to know about successful delegation from deciding which tasks to delegate and selecting an appropriate candidate to ensuring the brief is clear and the task is carried out to your satisfaction. This title shows you how to free your time and motivate your staff and provides practical techniques to try when delegating.<br><br><b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Essential Managers  Managing Meetings</title>
            <link>http://www.bookvook.com/book/details/essential-managers-managing-meetings-86-102817.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/essential-managers-managing-meetings-86-102817.html"><img src="http://www.bookvook.com/uploaded_files/product/102817-sml.jpg"  alt="Essential Managers  Managing Meetings"  title="Essential Managers  Managing Meetings" border="0" width="85" height="110" /></a></td><td valign="middle">Learn all you need to know about meetings, from planning and preparing an agenda, to establishing formal procedures and dealing with potentially volatile situations. Managing Meetings shows how to chair and participate fully in a meeting, plus it also provides practical techniques for you to use to make meetings work for you. Power tips help you handle reallife situations and develop firstclass meeting skills that will dramatically improve efficiency and decisiveness. 
This innovative series covers a wide range of management and personal development topics. Each title is a comprehensive yet compact source of easy reference for all those in or aspiring to a position of responsibility, with a focus on developing and enhancing professional management practice.<br><br><b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
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        <item>
            <title>Essential Managers  Managing Teams</title>
            <link>http://www.bookvook.com/book/details/essential-managers-managing-teams-86-102818.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/essential-managers-managing-teams-86-102818.html"><img src="http://www.bookvook.com/uploaded_files/product/102818-sml.jpg"  alt="Essential Managers  Managing Teams"  title="Essential Managers  Managing Teams" border="0" width="85" height="110" /></a></td><td valign="middle">Helps to learn what you need to know about successful team management from building up a team that functions effectively to achieving the desired results. This title shows you how to establish a productive environment and exploit group dynamics and provides practical techniques for you to try in different settings.<br><br><b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
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        <item>
            <title>Essential Managers  Managing Your Boss</title>
            <link>http://www.bookvook.com/book/details/essential-managers-managing-your-boss-86-102819.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/essential-managers-managing-your-boss-86-102819.html"><img src="http://www.bookvook.com/uploaded_files/product/102819-sml.jpg"  alt="Essential Managers  Managing Your Boss"  title="Essential Managers  Managing Your Boss" border="0" width="85" height="110" /></a></td><td valign="middle">Shows how you can reach your career goals whilst maintaining a good working relationship with your boss. This work includes tips on how to be more effective in your job. It is suitable for those who have difficult managers.<br><br><b>Author: </b>Osborne, C&nbsp;&nbsp;<b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Essential Managers  Marketing Effective</title>
            <link>http://www.bookvook.com/book/details/essential-managers-marketing-effective-86-102820.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/essential-managers-marketing-effective-86-102820.html"><img src="http://www.bookvook.com/uploaded_files/product/102820-sml.jpg"  alt="Essential Managers  Marketing Effective"  title="Essential Managers  Marketing Effective" border="0" width="85" height="110" /></a></td><td valign="middle">Helps to learn what you need to know to improve your marketing skills from researching and analyzing customers' buying habits to creating a strong brand. This title shows you how to maximize market share by keeping up with trends, improving your competitiveness, exploiting fresh opportunities, and developing a winning marketing strategy.<br><br><b>Author: </b>Ali, M&nbsp;&nbsp;<b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
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        <item>
            <title>Essential Managers  Selling Successfull</title>
            <link>http://www.bookvook.com/book/details/essential-managers-selling-successfull-86-102821.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/essential-managers-selling-successfull-86-102821.html"><img src="http://www.bookvook.com/uploaded_files/product/102821-sml.jpg"  alt="Essential Managers  Selling Successfull"  title="Essential Managers  Selling Successfull" border="0" width="85" height="110" /></a></td><td valign="middle">Helps to learn what you need to know about successful selling from developing selfconfidence and clinching a deal to understanding customers and managing a sales team. This title shows you how to improve your powers of persuasion and provides practical techniques for building mutually rewarding winwin relationships with customers.<br><br><b>Author: </b>Heller, Robert&nbsp;&nbsp;<b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
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        <item>
            <title>Essential Managers  Strategic Thinking</title>
            <link>http://www.bookvook.com/book/details/essential-managers-strategic-thinking-86-102822.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/essential-managers-strategic-thinking-86-102822.html"><img src="http://www.bookvook.com/uploaded_files/product/102822-sml.jpg"  alt="Essential Managers  Strategic Thinking"  title="Essential Managers  Strategic Thinking" border="0" width="85" height="110" /></a></td><td valign="middle">Helps to learn how to define, develop, and implement a dynamic business strategy. This guide shows you how to plan short and longterm objectives, how to put together the right team for the right job, how to communicate your vision, and how to maintain a flexible approach by monitoring past performance and predicting future trends.<br><br><b>Author: </b>Sleight, Steve&nbsp;&nbsp;<b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
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        <item>
            <title>Essential Managers  Thinking Creatively</title>
            <link>http://www.bookvook.com/book/details/essential-managers-thinking-creatively-86-102823.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/essential-managers-thinking-creatively-86-102823.html"><img src="http://www.bookvook.com/uploaded_files/product/102823-sml.jpg"  alt="Essential Managers  Thinking Creatively"  title="Essential Managers  Thinking Creatively" border="0" width="85" height="110" /></a></td><td valign="middle">This work helps you to learn to tap your innate creativity to generate ideas and boost your performance.<br><br><b>Author: </b>Boulden, G&nbsp;&nbsp;<b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
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        <item>
            <title>Essential Managers  Understanding Accou</title>
            <link>http://www.bookvook.com/book/details/essential-managers-understanding-accou-86-102824.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/essential-managers-understanding-accou-86-102824.html"><img src="http://www.bookvook.com/uploaded_files/product/102824-sml.jpg"  alt="Essential Managers  Understanding Accou"  title="Essential Managers  Understanding Accou" border="0" width="85" height="110" /></a></td><td valign="middle">Helps to learn how to understand financial terms and documents and read and interpret company accounts. This title explains the functions of the profit and loss account, the balance sheet, and the cash flow statement and forecast, and shows how they are constructed and how they fit together to reveal a picture of an organization's performance.<br><br><b>Author: </b>Brookson, S&nbsp;&nbsp;<b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
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        <item>
            <title>Essential Managers  Writing Skills</title>
            <link>http://www.bookvook.com/book/details/essential-managers-writing-skills-86-102825.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/essential-managers-writing-skills-86-102825.html"><img src="http://www.bookvook.com/uploaded_files/product/102825-sml.jpg"  alt="Essential Managers  Writing Skills"  title="Essential Managers  Writing Skills" border="0" width="85" height="110" /></a></td><td valign="middle">Shows the reader how to create informative documents for every business occasion, from letters and reports to email, direct mail and business plan. Simple checklists are included to enable you to identify different writing styles and choose the right words to get yor message across. Flow charts and diagrams explore different options for taking action and provide useful examples. The book is part of a series which offers bitesized chunks of information to meet new challenges, improve efficiency and be successful.<br><br><b>Author: </b>Oliveira, J & Motta, C&nbsp;&nbsp;<b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
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        <item>
            <title>Free Prize Inside  The Next Big Marketi</title>
            <link>http://www.bookvook.com/book/details/free-prize-inside-the-next-big-marketi-86-102826.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/free-prize-inside-the-next-big-marketi-86-102826.html"><img src="http://www.bookvook.com/uploaded_files/product/102826-sml.jpg"  alt="Free Prize Inside  The Next Big Marketi"  title="Free Prize Inside  The Next Big Marketi" border="0" width="85" height="110" /></a></td><td valign="middle">Remember when cereal boxes came with a free prize inside? You already liked the cereal, but once you saw that there was a free prize inside  something small yet precious  it became irresistible. This book shows how you can make your customers feel that way again.<br><br><b>Author: </b>Godin, Seth&nbsp;&nbsp;<b>Publisher: </b>PENGUIN</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
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        <item>
            <title>Greed Merchants  How the Investment</title>
            <link>http://www.bookvook.com/book/details/greed-merchants-how-the-investment-86-102827.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/greed-merchants-how-the-investment-86-102827.html"><img src="http://www.bookvook.com/uploaded_files/product/102827-sml.jpg"  alt="Greed Merchants  How the Investment"  title="Greed Merchants  How the Investment" border="0" width="85" height="110" /></a></td><td valign="middle">Early in the new millennium, the investment banks were on their knees. They are able to act simultaneously for buyers, sellers and themselves, and generate huge returns. This book explains how this transfer of wealth occurs, and answers questions such as do the investment banks add value through their advice? Is there a cartel? and more.<br><br><b>Author: </b>Augar, Philip&nbsp;&nbsp;<b>Publisher: </b>PENGUIN</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
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        <item>
            <title>Last Tycoons, The  The Secret History</title>
            <link>http://www.bookvook.com/book/details/last-tycoons-the-the-secret-history-86-102828.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/last-tycoons-the-the-secret-history-86-102828.html"><img src="http://www.bookvook.com/uploaded_files/product/102828-sml.jpg"  alt="Last Tycoons, The  The Secret History"  title="Last Tycoons, The  The Secret History" border="0" width="85" height="110" /></a></td><td valign="middle">They amassed unimaginable fortunes and would stop at nothing to make a deal, until their titanic egos started to jeopardize everything. This book tells the story of Lazard Freres, the world's most elite and legendary investment bank  and the men who reigned over it all. It takes us into their mysterious and secretive world.<br><br><b>Author: </b>Cohan, William D.&nbsp;&nbsp;<b>Publisher: </b>PENGUIN</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
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        <item>
            <title>Loot!  Informed Guide to Your SSIA a</title>
            <link>http://www.bookvook.com/book/details/loot!-informed-guide-to-your-ssia-a-86-102829.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/loot!-informed-guide-to-your-ssia-a-86-102829.html"><img src="http://www.bookvook.com/uploaded_files/product/102829-sml.jpg"  alt="Loot!  Informed Guide to Your SSIA a"  title="Loot!  Informed Guide to Your SSIA a" border="0" width="85" height="110" /></a></td><td valign="middle">Loot  We all have a little, we'd all like to have a little more. And thanks to Fairy Godmother McCreevy, most of us have been saving for the past five years and we're ready to take the money and run. You could spend yours on a shiny new babe magnet with alloys, or in a farflung luxurious spa (with tummytuck on the side), or perhaps blow the lot on a onceinalifetime holiday for the family. But what are the other possibilities? Well, there are lots of smart, lifeenhancing and profitable options that are worth considering before you let SSIA fever go to your head. These include getting a mortgage, or second mortgage; investing in property abroad; playing the stock market; investing in equities; buying bonds; recruiting a good investment advisor; and figuring out the best pensions and retirement funds. You never know you may realize that buying a foreign property isn't the nobrainer you think it is, that the stock market is less daunting than you imagine, and that a small amount of planning now will mean a lot of peace of mind when it comes to retirement. Loot! offers no moneyback offers, no false promises, no hyperbole just good advice, helpful tips and solid information. Above all, it will help you to make the best decisions for you.<br><br><b>Author: </b>Hobbs, Eddie&nbsp;&nbsp;<b>Publisher: </b>PENGUIN</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Manager's Handbook</title>
            <link>http://www.bookvook.com/book/details/manager-s-handbook-86-102830.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/manager-s-handbook-86-102830.html"><img src="http://www.bookvook.com/uploaded_files/product/102830-sml.jpg"  alt="Manager's Handbook"  title="Manager's Handbook" border="0" width="85" height="110" /></a></td><td valign="middle">Covers the thinking on key business issues, such as the impact of new technology and the internet, customer focus, ecommerce, the new economy, and the globalisation of business.<br><br><b>Author: </b>Heller Et Al, R&nbsp;&nbsp;<b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
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        <item>
            <title>Pirate's Dilemma, The   How Hackers, Pu</title>
            <link>http://www.bookvook.com/book/details/pirate-s-dilemma-the-how-hackers-pu-86-102831.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/pirate-s-dilemma-the-how-hackers-pu-86-102831.html"><img src="http://www.bookvook.com/uploaded_files/product/102831-sml.jpg"  alt="Pirate's Dilemma, The   How Hackers, Pu"  title="Pirate's Dilemma, The   How Hackers, Pu" border="0" width="85" height="110" /></a></td><td valign="middle">Tells the stories of youth culture uncovering, what it is that transforms underground scenes into global industries. This book unravels some of our basic assumptions about business and society and pinpoints trends to look out for in our future.<br><br><b>Author: </b>Mason, Matt&nbsp;&nbsp;<b>Publisher: </b>ALLEN LANE</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Smartest Guys In The Room</title>
            <link>http://www.bookvook.com/book/details/smartest-guys-in-the-room-86-102832.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/smartest-guys-in-the-room-86-102832.html"><img src="http://www.bookvook.com/uploaded_files/product/102832-sml.jpg"  alt="Smartest Guys In The Room"  title="Smartest Guys In The Room" border="0" width="85" height="110" /></a></td><td valign="middle">The fall of Enron was much more than a business scandal. Not only did the events of October 2001 have a more damaging effect on the markets than 9/11 but, like Watergate, it was an event that sent shivers throughout the whole world. This is an indepth investigation of the fall of Enron.<br><br><b>Author: </b>Mclean, B & Elkind, Peter&nbsp;&nbsp;<b>Publisher: </b>PENGUIN</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Start Late, Finish Rich  Nofail Plan</title>
            <link>http://www.bookvook.com/book/details/start-late-finish-rich-nofail-plan-86-102833.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/start-late-finish-rich-nofail-plan-86-102833.html"><img src="http://www.bookvook.com/uploaded_files/product/102833-sml.jpg"  alt="Start Late, Finish Rich  Nofail Plan"  title="Start Late, Finish Rich  Nofail Plan" border="0" width="85" height="110" /></a></td><td valign="middle">Provides advice for those who've asked themselves 'Why didn't I start saving when I was younger?' This work shows how you can transform your finances with the right attitude and guidance. It features information on how to get out of debt, save more, earn more, and live more!<br><br><b>Author: </b>Bach, David&nbsp;&nbsp;<b>Publisher: </b>PENGUIN</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Understanding Company Financial Statemen</title>
            <link>http://www.bookvook.com/book/details/understanding-company-financial-statemen-86-102834.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/understanding-company-financial-statemen-86-102834.html"><img src="http://www.bookvook.com/uploaded_files/product/102834-sml.jpg"  alt="Understanding Company Financial Statemen"  title="Understanding Company Financial Statemen" border="0" width="85" height="110" /></a></td><td valign="middle">This concise and informative guide to the financial statements of companies has been thoroughly revised and updated for this new edition. The language of accounting and finance is presented in a clear and accessible manner. No previous knowledge of accountancy is assumed and the emphasis is on analysis and interpretation rather than accounting techniques. Referring throughout to the financial statements of actual companies, Professor Parker shows not only how to read a balance sheet but also what investors should look out for. He explains many important financial and accounting concepts, and deals with taxation, audit, profitability and return on investment, liquidity and cash flows, sources of funds and capital structure.<br><br><b>Author: </b>Parker, R H&nbsp;&nbsp;<b>Publisher: </b>PENGUIN</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>WalMart Effect  How an Outoftown</title>
            <link>http://www.bookvook.com/book/details/walmart-effect-how-an-outoftown-86-102835.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/walmart-effect-how-an-outoftown-86-102835.html"><img src="http://www.bookvook.com/uploaded_files/product/102835-sml.jpg"  alt="WalMart Effect  How an Outoftown"  title="WalMart Effect  How an Outoftown" border="0" width="85" height="110" /></a></td><td valign="middle">Takes us into the heart of the biggest company on earth, ever, to show how the 'WalMart effect' shapes lives everywhere, whether for cleaners in America, bicyclemakers in China or salmon farmers in Chile. The author asks how did a shop manage to do all this? And what will the ultimate cost of low prices be?<br><br><b>Author: </b>Fishman, Charles&nbsp;&nbsp;<b>Publisher: </b>PENGUIN</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>What Next?</title>
            <link>http://www.bookvook.com/book/details/what-next--86-102836.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/what-next--86-102836.html"><img src="http://www.bookvook.com/uploaded_files/product/102836-sml.jpg"  alt="What Next?"  title="What Next?" border="0" width="85" height="110" /></a></td><td valign="middle">Whether you are a graduating student, returning from a career break, or the mere thought of a day in The Office makes you cringe, this guide aims to help you unlock your potential and take control of your working life. From identifying your career needs and skills, to dealing with dilemmas and achieving success, it gives advice and guidance on every kind of career choice.<br><br><b>Author: </b>Moses, Dr B&nbsp;&nbsp;<b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Worklife  Develop Confidence</title>
            <link>http://www.bookvook.com/book/details/worklife-develop-confidence-86-102837.html</link>
            <description><![CDATA[<table><tr><td><a href="http://www.bookvook.com/book/details/worklife-develop-confidence-86-102837.html"><img src="http://www.bookvook.com/uploaded_files/product/102837-sml.jpg"  alt="Worklife  Develop Confidence"  title="Worklife  Develop Confidence" border="0" width="85" height="110" /></a></td><td valign="middle">Includes solutions to key issues from deciding what is important to creating your own vision for the future. This book also contains 5minute fixes and highimpact techniques, and a simple selfassessment exercise to help monitor progress. It is presented in a pocketsized format.<br><br><b>Author: </b>Taylor, Ros&nbsp;&nbsp;<b>Publisher: </b>DORLING KINDERSLEY</td></tr></table>]]></description>
            <pubDate>Tue, 09 Nov 2010 18:30:00 +0100</pubDate>
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